Mindjumpers

JUNE 5, 2013

If you don’t have the necessary resources to maintain it, it will become difficult to drive the presence into increased engagement and revenue. But if you do, Pinterest is a platform well suited to put focus on products and direct users to your sales channels.

Features 240

Features How To Guidelines Price 240

Mindjumpers

NOVEMBER 22, 2011

Is it the right tools and technology, or the right resources and able planning? Tweet With changing consumer demands and touch points, there is an increasing need to make your brand social, which most of organisations have now understood. The second step, is to know what makes your brand social?

Brands 240

Brands Class Survey Reputation 240

Mindjumpers

APRIL 2, 2012

In future they plan to grow communities by equipping them with the tools and resources to make a difference. They are also looking forward to innovative partnerships that will allow them to offer the most useful and comprehensive tools. Similar Posts: How To Set Up a Presence on LinkedIn.

Social Networking 221

Social Networking Communities Telecommunications Collaboration 221

Mindjumpers

DECEMBER 21, 2011

It can also entail longer time and more resources by brands on Facebook. Avenue for Customer Service: Now, with this feature, it becomes easier to use Facebook as a customer service channel, like we wrote on our blog yesterday.

Brands 229

Brands Facebook Feed Feedly 229

Mindjumpers

MAY 26, 2016

Creating cool snaps on a regular basis requires a lot of resources for brands and the high expectation for authenticity can be hard to meet. Many of the top Snapchat influencers are YouTube veterans, so they know how the game works and just need to adapt slightly.

Authentication 0

Authentication SMS Influencer Advertising 0

Mindjumpers

NOVEMBER 5, 2012

Partnerships between brands and digital, social and advertising agencies can make content even greater and ensure great creative resources. For the consumer, it’s about being a part of an experience. Involve fans in co-creation and encourage them to share stories about their experiences with your brand.

Facebook 275

Facebook How To Loyalty Social Media Management 275

Mindjumpers

OCTOBER 25, 2010

in Human Resource Management, Copenhagen Business School. Attracting the very best within a certain field hence implies to go through networks, and this is why social media play a key role in recruitment. “Tell me who your network is, and I will tell you who you are…&# Says Henrik Holt Larsen, Professor, dr.merc.

LinkedIn 254

LinkedIn Technorati Social Media Applications 254

Mindjumpers

JUNE 24, 2011

Publishing blog posts on your website is a helpful resource to gain more visitors. As stated in the report by HubSpot, 46% of daily searches are for info on products and services, where 20% of monthly Google searches are for local businesses. Thereby, it’s now critical to rank high on search engines and not only optional.

Company 206

Company Hubspot eBook Diagrams 206

Mindjumpers

FEBRUARY 17, 2011

According to Technorati , people spend more and more time and resources on maintaining blogs. It is both a way to express one’s personal interests and also widely used by companies as a way to tell personal and relevant stories related to the company and giving the brand a face.

Blogosphere 195

Blogosphere Technorati Microblogging Blogger 195

Mindjumpers

NOVEMBER 16, 2011

It will demand thoughtful leadership, courage and in the end resources. Get beyond the simple idea that is: ‘we want 50.000 fans on our Facebook page’. It sounds easy, though I am not saying it is!

Strategy 239

Strategy Nielsen Loyalty Cost 239

Mindjumpers

JULY 10, 2012

A result of lacking unified social media marketing guidelines and local markets managing their own pages after their own preferences can be a fragmented brand and less efficient use of resources. On the other hand, having a global page with geo-targeted posts controlled by one unit is also a challenge.

Activities 235

Activities Social Media Brands Guidelines 235

Mindjumpers

MAY 26, 2016

Creating cool snaps on a regular basis requires a lot of resources for brands and the high expectation for authenticity can be hard to meet. Many of the top Snapchat influencers are YouTube veterans, so they know how the game works and just need to adapt slightly.

Authentication 100

Authentication SMS Influencer Advertising 100

Mindjumpers

OCTOBER 5, 2012

The good, old national pride that a Local Community Managers possesses is a resource that an International brand benefits greatly from. Of course, me being Norwegian, I have to believe that the Norwegian population exists of unique individuals and differs from citizens in other countries – and I genuinely believe this to be the case.

Activities 256

Activities Social Media Communities Study 256

Mindjumpers

NOVEMBER 30, 2011

For some clients we have put a set of free tools together (less out of pocket – more internal resources) and for some we recommended to get a tool like Radian 6, Whitevector, Meltwater Buzz etc. I recommend that you do a small due diligence process of tools that can fit your needs. Start listening.

Data 239

Data Social Media CSR Nielsen 239

Mindjumpers

MARCH 16, 2011

Educational Resource. Social networks and wikis that have quickly developed an extraordinarily active multi-user community and an exceptional following of users who assist with content development. From elementary school learning to advanced technology-related tips, these are destinations that help you learn. Rosetta Stone Version 4 TOTALe™.

Film 253

Film Project Wiki Campaign 253

Mindjumpers

AUGUST 19, 2010

What are our resources – manpower and financial? Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. Its not for free to create value within social media, and often it’s advisable to make long term plans.

Questions 254

Questions Company Nielsen Disqus 254

Mindjumpers

AUGUST 19, 2010

What are our resources – manpower and financial? Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. Its not for free to create value within social media, and often it’s advisable to make long term plans.

Questions 252

Questions Company Nielsen Disqus 252

Mindjumpers

FEBRUARY 1, 2011

In the land of possibilities and all the marketing resources, one thing they could have done to take it even further would be to develop a social game – maybe on the Facebook platform. Toyota asked real people, involved real life and that’s where the real stories are. This is the essence and great possibilities of social media.

Social Media 224

Social Media Marketing Case Study Project 224

Mindjumpers

JULY 1, 2010

They have a variety of online resources to inform then during each step of the buying cycle, which is shifting online. When determining this, you can look at demographic data, the industry in which they work, their needs, their online behavior, your previous interactions with them, etc.

B2B 189

B2B Strategy Content Marketing 189

Mindjumpers

AUGUST 26, 2010

A solution is therefore to save your in-depth budget, for example, for those who care, and let the audience know of alternative resources that more fully address each of these additional areas. Therefore, if you force your audience to attend to your message anyway, you will actually turn them against you.

Microblogging 212

Microblogging Policies Disqus Newsletter 212

Mindjumpers

JUNE 30, 2010

They may even make continuous comments while the project is in progress, and thereby help to reduce usage of unnecessary resources. The clients are also able to read the latest management blogs, status reports, and the decisions made on various client related meetings.

Social Media 189

Social Media Collaboration Project Organization 189

Mindjumpers

JUNE 29, 2010

This helps to eliminate the risk of having employees misusing resources, as well as increasing the sense of interconnectedness and social relation across the organization. By adapting to this method of working socially, synergies have already started to show (e.g.

Social Media 196

Social Media Project Microblogging Policies 196

Mindjumpers

AUGUST 6, 2010

Provide Resources Link to other people’s blogpost if they have written something brilliant. Also, blog posts do not need to be very long, a blogpost I really enjoy is one where people posts pictures, and that’s it. Leaving the best to my imaginations. To be honest, in this day and age, every random Tom, Dick and Harry (and you soon!)

Tips 147

Tips CSR Disqus Blogger 147

Mindjumpers

SEPTEMBER 9, 2010

Keep providing guidance and resources to your employees. Customers change, the needs of communities change, technology changes, social media changes, everything changes and is dynamic. And there is always the next new thing.

Policies 186

Policies Education Social Media Marketing 186

Mindjumpers

FEBRUARY 28, 2012

Pinterest is for sure a hot platform that you should look into if it fits with your business and the resources you spend on marketing. A board with images of reused and recycled things gives the brand an approach of caring for sustainability.

Brands 271

Brands Social Bookmarking Retail Statistics 271

Mindjumpers

JANUARY 25, 2013

But is the quantity of data a strong enough KPI/metric to justify the time and resources companies dedicate to their social media efforts? Those interactions leave traces in the form of consumers’ data, often defined by marketers as “priceless” in terms of value.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Mindjumpers

DECEMBER 14, 2011

These predictions have been compiled and released in form of a white paper called “2012 Social Marketing and New Media Predictions” The report covers some predictions about new approaches to marketing, new ways of organizing resources, and flexible, scalable technology to get customers’ attention and ensure their engagement.

Nielsen 180

Nielsen Marketing Mobile Consultant 180

Mindjumpers

NOVEMBER 4, 2010

Technorati Tags: news aggregator , smi , Social Media , social media blog , social media informer , social media resource. Tags: Social Media news aggregator smi social media blog social media informer social media resource. Twitter Client For Your Browser – TicknTalk. 5 Great Infographics About Social Media.

Social Media 165

Social Media Aggregator Content Overview 165

Mindjumpers

NOVEMBER 4, 2014

I find that when you want to communicate glocally on social media, it’s important that you ask yourself a certain set of questions, and that the answers to these questions are consistent with the resources, priorities and capabilities of your brand.

Social Media 277

Social Media How To Guidelines Blogger 277

Mindjumpers

JANUARY 18, 2012

If the bill gets passed and if by any chance it comes to shutting down Facebook and YouTube even for a day, it will lead to a lot of invested resources lost for brands that have dedicated huge budgets to their social media operations. How does it affect social media industry?

Wikipedia 212

Wikipedia Patterns Social Media Study 212

Mindjumpers

MAY 11, 2012

Though, not forgetting the advertisers, according to Mashable a Facebook spokesperson commented: “This week, we began rolling out the Facebook Terms and Policies Hub, a central resource for all of our policies.

Policies 200

Policies Facebook Advertising Social Networking 200

Mindjumpers

SEPTEMBER 18, 2012

When picking social media platforms, remember, that Facebook is not your only choice, but it is not a solution to open multiple accounts if you haven’t got the time and the resources for proper community management of the sites. Please check out all the numbers from Social Bakers below, and let me know which platform is your first choice.

Platform 268

Platform Brands Automotive Tumblr 268

Mindjumpers

JULY 27, 2011

In the report, Awareness proposes the strategic “Social Funnel&# framework in order to help companies focus staff, resources and expertise on creating value from the amount of social media data available. Here, we will introduce some of the main points of the report. The Social Funnel.

ROI 219

ROI How To Marketing Proposal 219

Mindjumpers

JANUARY 6, 2012

. - Five use cases for Social Media Management. - A decision making tool for Social Media Management Tools based on the five user cases. - Step by step roll out program in the corporation. - Easy 8 Resource checklist. Enjoy and please let me know what you think below or shout out on twitter – @klit_nielsen.

Social Media Management 201

Social Media Management Report Social Media Nielsen 201

Mindjumpers

AUGUST 28, 2012

She also writes about all aspects of marketing and sales on an online resource that covers a multitude of topics, including who should earn marketing certifications and how they can improve your business.

Strategy 228

Strategy Facebook Metrics Advertising 228

Mindjumpers

SEPTEMBER 25, 2012

Like I have already mentioned in my previous analysis of ‘the State of Social Media Marketing Report , it appears that one of the greatest challenges for companies remains getting the right tools and techniques in place backed up by the right resources to measure ROI.

Strategy 247

Strategy Survey B2B ROI 247

Mindjumpers

AUGUST 19, 2011

Both these approaches will be reflected in a social media policy, but I tend to like positive thinking and seeing employees as resources and the best spokespersons for your brand. See the infographic below and let us know what you think: Similar Posts: List of Rules to Remember When Engaging in Social Media.

Social Media 211

Social Media Policies Survey Company 211