Social Media Strategery

MAY 1, 2012

All Wikipedia articles and other encyclopedic content must be written from a neutral point of view. It's no wonder Wikipedia has advised against PR pros editing articles directly. That's a big reason why most PR professionals have avoided Wikipedia for so long, fearful of the wrath of the editing community.

Wikipedia 100

Wikipedia Committee Industry Communities 100

Social Media Strategery

MARCH 3, 2011

Community Pages are mainly good for Facebook’s attack on Google search and Wikipedia search results. Pages are great for brands to push out information. Groups are great for small groups of people to share and communicate. SR: But why is it so important for students to get connected and involved with other students?

Education 130

Education Class Groups Groups 130

Social Media Strategery

NOVEMBER 2, 2008

They researched the latest collaborative software. What they didn’t take into account was the fact that a majority of their users were of the Silent or Baby Boomer generation, they were academic researchers who were rewarded for individual published works, and they were very aware of copyright and intellectual property rights.

Gov 2.0 63

Gov 2.0 Wiki Social Media Yammer 63

Social Media Strategery

JANUARY 26, 2009

If you’re a junior employee who is sick and tired of being the gopher, of being tasked with doing nothing but web research, of not being invited to strategy meetings, DO something about it. It’s the Wikipedia on a classified network, with one very important difference: it’s not anonymous. You now have a voice.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56