Webbiquity SMM

OCTOBER 13, 2010

A simple tool like Google Alerts would pick up most stray citations. The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Budget: $0 (I have no budget, I need something free!).

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

NOVEMBER 8, 2022

Social proof is a powerful tool for marketers who know how to use it effectively. When researching a product, customers are likely to purchase one that has positive reviews posted across the Internet. When this happens, you can use free image upscaler tools available online. Product research can take a long time.

comScore 299

comScore Marketing Case Study Review 299

Webbiquity SMM

APRIL 26, 2011

The SeoQuake team, the group behind the SEMRush tools for SEO and keyword research, recently released a new tool to help SEM consultants and agencies find local clients. For SEM agencies and consultants, the SEMRush Geo tool is a prospecting goldmine.

Consultant 137

Consultant SEO Adwords Tools 137

Webbiquity SMM

JANUARY 24, 2011

Discover how to accomplish all of the tasks above and more using some of the coolest free and modestly priced social media and web tools released in the past year or so. Cool Social Media Tools. This tool makes unfollowing non-followers easy. A free tool for finding the relative influence of any Twitter user.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

JUNE 1, 2021

You just need to upload your files and the tool will automatically create subtitles for your videos. Do extensive hashtag keyword research: If your content is not searchable, it is not scalable. This makes keyword research for hashtags critical in social media. But what if you lose access to this powerful tool?

Tips 352

Tips Marketing Privacy Influencer 352

Webbiquity SMM

JANUARY 12, 2011

Which online tools are most helpful for PR pros? Get the answers to all of these questions and more here in some of the best social PR guides, tips and tools of the past year. Interactive PR Guides, Tips and Tools. 5 successful marketers reveal their favorite public relations tools by Matt About Business.

Press Release 194

Press Release Tools Tips Vocus 194

Webbiquity SMM

JANUARY 23, 2024

But with the steep rise in customer acquisition costs , and research showing it costs up to five times more to acquire a new customer than to keep an existing one, you can’t ignore the importance of customer retention. You may want to use online spreadsheet tools to easily track and organize your keywords. Guest post by Mehdi Hussen.

Sentiment 142

Sentiment How To Analysis Trends 142

Webbiquity SMM

AUGUST 24, 2021

This third and final post in the series presents 37 (actually 40, counting the three above) more intriguing and actionable stats and facts pulled from that research. Chinese spyware tool TikTok is used by 689 million adults and teens globally, or more than 11% of all Internet users. Facebook Facts and Statistics.

Social Networking 217

Social Networking HootSuite Advertising LinkedIn 217

Webbiquity SMM

FEBRUARY 13, 2018

Here are three key findings from recent research, supported by nine useful social media stats, and recommendations on what to do with this information. So even if your engagement efforts are focused on just a few platforms, use a social media monitoring tool to check for brand mentions, comments, support issues, etc.

Social Media 178

Social Media Marketing Hubspot Trends 178

Webbiquity SMM

MAY 9, 2019

B2B customers are using larger buying committees to review potential purchases, they’re gathering almost all of their product research from digital content, and they’re taking longer than ever to make final purchase decisions. Cutting through all this noise is making it extremely difficult for sales teams to connect with potential leads.

B2B 130

B2B Committee Buy Process 130

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Webbiquity SMM

FEBRUARY 27, 2018

Here are four recommendations based on a dozen social networking stats and facts from recent research, customarily curated with a little alliteration. Use a social media monitoring tool to track brand mention and flag complaints before they become bigger issues. It seems each network has established its unique place (e.g.,

Social Networking 223

Social Networking Tumblr Tips B2B 223

Webbiquity SMM

NOVEMBER 12, 2019

Original research reported here in How B2B Tech Marketing on Twitter is Changing showed that of nearly 400 B2B SaaS companies active on Twitter, just 23% responded to brand mentions in any way, and only 6% went beyond a simple “like.” It’s the digital media equivalent of flying blind.

Brand Monitoring 155

Brand Monitoring Brands B2B Review 155

Webbiquity SMM

JUNE 21, 2022

Use a comparison tool on their phone to find the lowest price. Content that is poorly written, unoriginal, or created using AI writing tools will defeat the purpose and possibly even get you penalized by Google and other search engines. Use their work desktop PC to search for more information about a product on Google. Comments.

Influencer 288

Influencer Brands Policies Privacy 288

Webbiquity SMM

FEBRUARY 16, 2021

With a great variety of Instagram tools , not only can you create stunning visuals for your business profile, but you can also preview and plan your feed in advance, pick the best time to post on Instagram , and schedule your posts. Recent research shows that 83% of users discover and research new products and services on Instagram.

B2B 259

B2B Examples Company Instagram 259

Webbiquity SMM

SEPTEMBER 1, 2010

Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far. Share this on Bebo.

Press Release 200

Press Release Tips HootSuite Alltop 200

Webbiquity SMM

SEPTEMBER 26, 2017

AICPA uses its LinkedIn group to share educational and marketing tools with CPA members. Do a bit of research and add the name of the CEO of each potential company you want to reach to your list. Webinars can be a powerful tool to generate new leads and keep them engaged with your company. Sponsored InMail. Add Webinars.

LinkedIn 186

LinkedIn How To CPA B2B 186

Webbiquity SMM

OCTOBER 5, 2012

PR Monitoring and Management Tools: Which is Best? 78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 So Far (August 16, 2010). 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 So Far (October 5, 2010). Which tools are most helpful? Vocus vs. Cision (November 8, 2011).

Vocus 155

Vocus B2B Social Media Statistics 155

Webbiquity SMM

MARCH 30, 2012

If you’ve got the budget, the quickest and easiest way to build a list is by using a PR and social media monitoring tool such as Cision , Vocus or MyMediaInfo. If not, or to supplement the results from those paid tools, do some manual research using free tools like AllTop , Technorati and Google Blog Search.

Vocus 184

Vocus Alltop Message Boards Klout 184

Webbiquity SMM

JANUARY 31, 2019

To perform an audit, we recommend using social media monitoring tools so your time isn’t wasted gathering data (a task a program can do nearly instantly). An audit will help with your research and provide answers to performance questions. A missing (but important) factor can potentially take the whole audit off course. Conclusion.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Webbiquity SMM

MARCH 28, 2011

B2b buyers use social media tools throughout their buying processes, from problem-solving and how-to content in the initial research phase through product/vendor comparisons and customer experience validation. Buyers thwarted from using these tools at work (e.g., 50% of LinkedIn users are business decision makers. •

B2B 190

B2B Social Media Comparison Discount 190

Webbiquity SMM

JUNE 20, 2011

Twitter was riddled with tweet spam early in its ramp up phase, though the service has added tools and made other significant strides since then to combat spam and p*rn on its network. LinkedIn has had problems with LinkedIn group spammers , though the business social network has responded by creating new group management tools to fight spam.

Social Media 205

Social Media ROI Social Networking Foursquare 205

Webbiquity SMM

MAY 22, 2018

Do a bit of research with an SEO tool like SEMRush to identify the best keywords to use in your bio. First, you have a character limit. Second, visitors want to see the information immediately; if you force them to scan through a lot of introductory text first, they may lose interest.

Social Media 156

Social Media Tips Review SEO 156

Webbiquity SMM

JUNE 6, 2017

Keyword research, solid on-page SEO, and sharing content across the most popular social networks is still essential. Powerful yet simple online video creation and editing tools enable even marketers without video expertise to create engaging content. You’re not alone. And video content is great for SEO. But keep it short.

Content 190

Content Tips How To Video 190

Webbiquity SMM

JUNE 17, 2014

But the increased availability of data means vendors are also more knowledgeable about what matters to buyers, how they conduct research, which content resonates with prospective customers (and what types of content fall flat), how to refine and act on key measures and metrics, and most importantly, how decisions are ultimately made.

B2B 219

B2B Strategy Marketing Metrics 219

Webbiquity SMM

DECEMBER 26, 2012

Wendy Marx interviews Brian Kardon, CMO at Lattice Engines and formerly with Eloqua and Forrester Research, about PR and its integration with B2B marketing, social media and lead generation efforts. ” Why PR Should Take Social Media Seriously by jeffbullas.com. ” PR Pros Not Keeping Up with What Journalists Want by Spin Sucks.

Tips 202

Tips B2B Journal SEO 202

Webbiquity SMM

MAY 22, 2012

According to recent research from McKinsey , “companies that adopt social technologies can see a 50% increase in customer satisfaction, 48% increase in business leads, and 24% increase in revenue. Kim and Hinchcliffe provide an excellent survey of the current state of social business, and the concept of social business is spot-on.

Jive 186

Jive Yammer Training Social Networking 186

Webbiquity SMM

JUNE 11, 2013

With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell.

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Webbiquity SMM

MARCH 14, 2017

Use the tools here to retouch images, add layers, apply effects, overlay text, create collages, replace colors, optimize file sizes, crop images, add transparency, rotate, resize, blur, distort, add icons and stickers, cartoonize photos, drop backgrounds, and more. Photos of faces even more so, generating 38% more likes and comments.

Tools 185

Tools Sample Samples Price 185

Webbiquity SMM

DECEMBER 12, 2012

Plant +1 badges on all your assets to take advantage of the Direct Connect tool that automatically brings customers and prospects searching in your category to your page.” He writes, “Google tools used to enhance the Internet. Use the +1 and encourage your followers to do the same. They have a good point.

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

APRIL 27, 2010

This is eerily reminiscent of research findings reported by MarketingSherpa a year ago on the large percentage of marketers who felt they could be social media experts without having social media experience. The top social media tools used across all respondents are: Twitter – 88%. …But Facebook Means Consumer Marketing.

Report 191

Report Social Media B2B Newsvine 191

Webbiquity SMM

FEBRUARY 2, 2015

While the ROI of social media marketing remains hotly debated , there is no doubt that it can be a great tool for optimizing your web presence —or total nightmare experience depending on the execution of your strategy. Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%).

Social Media 100

Social Media Marketing Hashtag URL 100

Webbiquity SMM

MARCH 12, 2012

One part of the confusion stems from the fact that in PR, as in many other crafts, the tools change and advance but the fundamental skills required remain the same. How can PR pros optimize their use of social media tools? do your research, do be concise) and “don’ts” (e.g., Social Media Marketing Social PR.

Vocus 188

Vocus Press Release Tips Blogger 188

Webbiquity SMM

SEPTEMBER 9, 2014

Per recent research from GaggleAMP : “Connecting your business with your employees in social media can boost your social media presence. And those benefits can be considerable. But whatever you do, start. With regard to social business, the only rational fear top executives should have is fear of being left behind.

Yammer 198

Yammer Policies Social Media Yahoo 198

Webbiquity SMM

NOVEMBER 2, 2010

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Webbiquity SMM

FEBRUARY 16, 2016

Here are five key takeaways from this research: Image credit: e_Strategy Trends. However, B2B marketers expect that two years from now the top three will be understanding buyers, marketing technology tools, and market / competitor analysis (lead gen drops to #5 on the list). B2B marketing budgets are shifting to digital and social.

B2B 110

B2B Social Media Marketing Survey 110

Webbiquity SMM

APRIL 19, 2011

But the list below is a summary of the most common mistakes based on both my client experience and research for this recent presentation: How to Achieve B2B Social Media Success. a restaurant tweeting out lunch specials to area businesses at late morning) social media is just not effective as a direct marketing / direct response tool.

Social Media 193

Social Media Sysomos Case Study B2B 193