Harp Interactive

article thumbnail

16 Questions to Ask Before Hiring a Social Media Company

Harp Interactive

Even before the interview you must conduct detailed background research and check the company/consultant’s profiles on popular social media platforms. Research the credentials of the trainer and the program. What tools do you use for social media management? Social media marketing is a critical tool for all businesses.

Questions 313
article thumbnail

Top 5 Facebook Promotion Types

Harp Interactive

According to Jupiter Research: 80% of all internet users have entered at least one sweepstakes or contest within the past year, and 50% enter them at least once a month. If you have a Facebook Page for your business, you should strongly consider running a social, interactive promotion on your Page. Share your experiences here!

Types 317
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 5 Facebook Promotion Types

Harp Interactive

According to Jupiter Research: companies that run contests or sweepstakes have twice as many fans on their sponsored social network pages as those who don't. If you have a Facebook Page for your business, you should strongly consider running a social, interactive promotion on your Page. Pretty powerful metrics for any type of business.

Types 315
article thumbnail

Study Shows Marketers Plan to Spend More on Social Media Programs

Harp Interactive

“While the technology and tools are there, social media is still uncharted territory for many marketers,&# says Chris Shipley, executive producer of Pivot Conference. The online survey was conducted by Extra Mile Audience Research on behalf of the Pivot Conference between June 29 and July 30, 2010. Location-based services (i.e.

Study 285
article thumbnail

How to Craft Compelling Messages For Social Media Platforms

Harp Interactive

Identify and Select the Social Networks: Based on your research you can now match the consumer with the social networks they are most likely to be found on. Use tools like Keotag , Radian6 and Google Alerts to find conversations based on your keywords. Pick the most relevant platforms that cover your consumer spectrum.

Platform 254
article thumbnail

Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

Online Reputation Management or counter-SEO is a specialized area that requires professional skills and tools. Conduct keyword research and optimize your domains for negative, highly searched keywords. 24 TECHNIQUES FOR COUNTER-SEO CAMPAIGNS: Create systems to monitor conversations, aggregate the results and identify common themes.

article thumbnail

The truth in online health communities

Harp Interactive

What’s more, not only is it cheaper than buying prime time spots, research shows that in the long run social media and search optimization are more effective in winning over customers and keeping them. .