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The Decision Journey: New Insights from Reddit Research

Convince & Convert

Tipping Point in Consumer Loyalty The good news is that our latest research shows that this era of switching may be reaching a tipping point, where the mental cost of considering something new is becoming increasingly exhausting. Click To Tweet Strategies for Cultivating Loyalty So what can you do to combat this “culture of trialism?”

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Top Tools & Strategies To Nail YouTube Competitor Analysis

Keyhole.co

What sets your YouTube competitors apart? How do they make their videos rank better than yours on YouTube? You’ll be able to watch your competitors like a hawk and reveal their hidden secrets only with a good YouTube competitors analysis tool – the staple of your toolbox. What is YouTube competitor analytics ?

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9 YouTube trends for your content strategy in 2022

Sprout Social

More than half of consumers anticipate using YouTube in the coming year , trailing only Facebook, according to the latest Sprout Social Index™. One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there. This list will help.

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Research: Influence of Personal Connections on Social Media Drives More Purchases

Bill Hartzer

Mintel’s latest research reveals that Indian consumers are more likely to be influenced by individuals they know personally on social media when making purchasing decisions compared to online influencers. Personal connections on social media drive more consumer purchases than influencers.

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15+ Tips to Grow On YouTube Shorts

Buffer Social

  This is as true for YouTube Shorts as for any other platform. Shorts reduced the barrier to entry for becoming a YouTuber (a highly sought-after profession), and it offers a unique opportunity to engage audiences in a concise yet impactful manner. Let’s get into it. 

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7 Surefire TikTok Marketing Strategies That Get Results 

Ignite Social Media

You need to have a solid strategy in place, which is where we come in. Here are 7 surefire TikTok Marketing strategies. Before you dive head-first into TikTok’s marketing strategy, it’s important to determine whether a presence on the platform and the subsequent time and money invested, makes business sense for your brand.

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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

But it can be quite costly, especially if your team fails to continuously invest time into fine-tuning your strategy. Social media strategy needs constant tweaking, analyzing, and learning from your or your competitors’ successes and failures. A well-set-up social listening strategy will answer all of these questions and more.