Social and Logical

DECEMBER 3, 2010

But I’d like to discuss different topics in Psychology and how research in this area matters for social media. It surprises me that research findings in Psychology have yet to really interface with the realm of social media. But applying academic research does not seem to be common practice. Basic Questions in Psychology.

Social Media 150

Social Media Wikipedia Research Statistics 150

Social and Logical

DECEMBER 7, 2010

Most of what happens in the world of marketing and social media can be explained through the findings of research psychology. The word “research&# is not one to be taken as sheer fluff. Experiments in this area involve researchers who repeat trials over and over until a result is statistically reliable (not due to chance).

Campaign 170

Campaign Pharmaceuticals Research Project 170

Social and Logical

DECEMBER 3, 2010

Research psychology has defined a framework called ABA (applied behavioral analysis). Understanding these concepts on a mental level is completely different from applying them in real life strategies. Marketing is focused on getting people to notice brands and behaving in a favorable direction. So, how can this be accomplished?

Analysis 186

Analysis Social Media Course Examples 186

Social and Logical

DECEMBER 3, 2010

Research can obscure the obvious. When presented with a simple obvious strategy, many clients are not impressed. Especially with the economy as it is, now is the time to really consider the importance of creating balanced right brain/left brain strategies. If you haven’t noticed, I love to quote Jack Trout.

Engagement 150

Engagement Fashion Analysis Data 150