Which social media channels should your brand be present?
Visually SM
AUGUST 19, 2020
According to the same research, most users spend at least 3 hours per day on social media, and 54% use those channels to research products and services they intend on purchasing. Older generations, like Boomers and Gen X are also on social media, but in much lower numbers (48.2% in the case of Boomers and 77.5% for Generation X).
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