Harp Interactive

article thumbnail

Fast Track Your Market Research – 4 Trendy Tactics

Harp Interactive

Categories: Market Research-Lite Tags: market research , market research techniques , real-time concept testing , voting platform Driving your business efforts down a data-backed track is your first-class ticket to success station. Read more. ).

Research 150
article thumbnail

Top 5 Facebook Promotion Types

Harp Interactive

According to Jupiter Research: companies that run contests or sweepstakes have twice as many fans on their sponsored social network pages as those who don't. If you have a Facebook Page for your business, you should strongly consider running a social, interactive promotion on your Page. Pretty powerful metrics for any type of business.

Types 315
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

16 Questions to Ask Before Hiring a Social Media Company

Harp Interactive

Even before the interview you must conduct detailed background research and check the company/consultant’s profiles on popular social media platforms. Research the credentials of the trainer and the program. Your first order of business should be to “Google” the company and ascertain their influence and search real-estate-ownership.

Questions 313
article thumbnail

Study Shows Marketers Plan to Spend More on Social Media Programs

Harp Interactive

The online survey was conducted by Extra Mile Audience Research on behalf of the Pivot Conference between June 29 and July 30, 2010. Location-based services (i.e. foursquare) – 23% currently using; 35% plan to use. In-game advertising (i.e. FarmVille) – 5% currently using; 23% plan to use. Methodology. 137 responded to the survey.

Study 285
article thumbnail

Top 5 Facebook Promotion Types

Harp Interactive

According to Jupiter Research: 80% of all internet users have entered at least one sweepstakes or contest within the past year, and 50% enter them at least once a month. If you have a Facebook Page for your business, you should strongly consider running a social, interactive promotion on your Page.

Types 317
article thumbnail

12 Guidelines for Corporate Social Media Policies

Harp Interactive

While I was researching for this blog post I came across four different attitudes that different companies seem to have toward social media participation by their employees or members. Companies are struggling to achieve the balance between liberating the employees and avoiding all the risks and pitfalls of unmonitored conversations.

article thumbnail

How to Craft Compelling Messages For Social Media Platforms

Harp Interactive

Identify and Select the Social Networks: Based on your research you can now match the consumer with the social networks they are most likely to be found on. These consumer insights will help you in using the right references and language to keep your audience engaged. Pick the most relevant platforms that cover your consumer spectrum.

Platform 254