Sherrilynne Starkie

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Gartner: fake social media reviews

Sherrilynne Starkie

With over half of the Internet’s population on social networks, organizations are scrambling for new ways to build bigger follower bases, generate more hits on videos, garner more positive reviews than their competitors and solicit ‘likes’ on their Facebook pages,” said Jenny Sussin, senior research analyst at Gartner.

Review 368
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Social media: the ultimate skills cheat sheet

Sherrilynne Starkie

The term ‘social media consultant’ can mean different things to different people because there is a whole range of skills and talents on offer. The cheat sheet provides a summary of the key skills a well-rounded social media consultant should possess. Social Media Essential channels to reach target audiences.

Skills 334
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Nine years of Twitter

Sherrilynne Starkie

I had already invested a lot of effort into my blog and was building a credible reputation online. I use it to communicate with reporters and other news professionals too; it’s often their preferred social network. I was writing a weekly newspaper tech column, so I was trying out all kinds of apps as they were launched.

Twitter 150