Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer? What skills, though, do successful social media marketers have that put these individuals above the average (or addicted) social media user, and better yet, above the traditional marketer? But those basic rules will apply everywhere social media and marketing collide. MORE >>

Online reputation management is as much social as it is anything. That is, you can manage your online reputation using social media websites like Facebook and Twitter. Rich Gorman at Marketing Pilgrim offers three suggestions to help small business owners more effectively use social media for reputation management. Here are his suggestions: Use the right social media platforms. Every social media platform has its advantages. Reputation management, social media, and SEO are all intertwined. MORE >>

Are you linking to your social media profiles? In fact, fewer than 20% of SMBs link to social media profiles, and they’re making a big mistake. There are two primary reasons you should link from your website or blog to social media websites : It builds your social authority. It’s good SEO. Your Social Authority. Just as there is a link graph the search engines use to measure your authority, there is a social graph. In that social graph are all the places you hang out online. Social Media As SEO. MORE >>

pamorama marketing, life, social media Home About Bookshelf Links Contact Measuring Social Media ROI by Pam Dyer on December 21, 2009 Share Companies and brands are finally beginning to fully embrace social media. eMarketer reported in September that 86% of those who responded to a survey of professionals from various industries said they had adopted social technologies. This means that companies are jumping into the social-media pool without actually accounting for how it will impact their business and what, if any, value it will add. MORE >>

This is why finding ways to take control of your online reputation is so essential to online success. Here are 3 tips for taking control of your online reputation. There are times a more aggressive approach with our online reputation must be taken. The best way to get a good reputation is to create one, not just through reputation management and SEO tactics, but through forming actual connections. It’s not an easy task to build up a reputation over time. However, keeping a reputation is even harder. Reaching Out. Content Control. MORE >>