Buzz Marketing for Technology

article thumbnail

How Does Social Listening Change the Way You Do Business (and Create ROI)?

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of How Does Social Listening Change the Way You Do Business (and Create ROI)? We discussed a ton of ideas on how to capture ROI or create impact using social media!

ROI 100
article thumbnail

Brand Advocates vs Brand Adversaries – it’s a Very Thin Line!

Buzz Marketing for Technology

It’s a great double sided ROI story for Social Customer Support. It saves customers who are having an issue call them Brand Adversaries and delights them into becoming a Brand Advocate while it also provides a cost reduction ROI when it comes to the call center. in fact it is always the opposite of that.

Brands 243
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Media – the Next Frontier!

Buzz Marketing for Technology

After all customer service is the new PR and it also provides a great ROI! But after 2 years of reading, trafficking and routing both positive and negative mentions in my organization I realized there had to be more out in the social sphere than just monitoring social media.

article thumbnail

Social Customer Support: AT&T is doing it Right!

Buzz Marketing for Technology

Related posts: Social Customer Support delivers Strong ROI In a recent poll by the TSIA of firms. It pays to provide Support with Social Media In a recent Forrester Report on “Customer Experience Pays Off. Share it on StumbleUpon. Share this on Reddit. Share this on FriendFeed.

iPhone 258
article thumbnail

Social Listening: Harness Marketing Insights from Consumer Conversations

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Social Listening: Harness Marketing Insights from Consumer Conversations. We discussed tips and tricks for finding and utilizing Social Listening in your organization!

article thumbnail

The Connectbeam Social Computing Blog: Five Moves of Power Users in Enterprise 2.0

Buzz Marketing for Technology

Want to ensure your reputation precedes you and co-workers know what you can do? Maintain a vibrant Social Profile. Build a good-sized social network base. How to build out a good-sized social network? A key understanding of social networks is that people want interaction. The Lessnau Lounge on Social Bookmarking.

article thumbnail

Six Steps to a Remarkably Powerful, Personal Network - Liz Strauss at Successful Blog - Thinking, writing, business ideas. You're only a stranger once.

Buzz Marketing for Technology

A true network is people who know us and people we trust with our reputation. Choose people you would bet your reputation on — people who share your standards and have similar goals. Gab from SEO ROI said. increase ROI and attract fiercely loyal fans. A Rubric for Social Media Expertise. Lijit Search.