Small Business Mavericks

FEBRUARY 13, 2013

Reputation management begins with customer service. But with Amazon, the Internet’s largest retailer, it begins with the competition. That’s what I get out of the new Harris Interactive Reputation Quotient Study. Last year, Amazon ranked No. Apple was No. 1 and Google was No. The Coca-Cola Company fell in at No.

Reputation 93

Reputation Apple Retail Policies 93

Small Business Mavericks

FEBRUARY 12, 2015

The lines are getting blurry between the traditional business categories that separate things like customer service, reputation management, and marketing. This is very apparent in retail, with the current omni-channel expectations of consumers armed with a smartphone and not afraid to use it to research products while waiting in line.

Retail 70

Retail Reputation Marketing Research 70

Small Business Mavericks

JANUARY 15, 2016

Establishing your expertise and reputation within your niche. You spent X amount of dollars on a social media campaign to drive traffic to your brick-and-mortar retail stores. Other benefits to social media lead generation include: Top-of-mind awareness for your brand. Locating key decision makers that you’d like to reach out to.

System 70

System Social Media ROI Retail 70

Small Business Mavericks

FEBRUARY 14, 2011

The New York Times published a story on Saturday about huge retailer J.C. – The New York Times published a story on Saturday about huge retailer J.C. Facebook Changes Page Layout Features » Is SearchDex A Scapegoat? Penney getting caught buying links. One Response to “Is SearchDex A Scapegoat?&#

Small Business 79

Small Business Case Study Retail Press Release 79

Small Business Mavericks

APRIL 27, 2011

This makes sense since you own a retail shoe shop. Because Meetup is a popular website, many people use it to find groups that meet around their interests. Let’s say you want to start a group that meets weekly to discuss the best ways to use sneakers. when your store closes.

Marketing 150

Marketing Case Study Press Release Small Business 150