Keyhole.co

MARCH 24, 2024

Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers. So, of course, YouTube has to be a significant part of the brand’s social media presence. Let’s find out.

Communities 59

Communities Social Media Strategy UGC 59

Sprout Social

AUGUST 1, 2019

Reporting and analytics are key to any social strategy. And sometimes sorting through all those reports, particularly if you have multiple profiles, can be overwhelming. And sometimes sorting through all those reports, particularly if you have multiple profiles, can be overwhelming. Sent Messages Report. Let Sprout help!

Report 78

Report Facebook How To Overview 78

Hootsuite

SEPTEMBER 2, 2021

When you’re thinking about creating a social media strategy for your business, a few leading platforms probably come to mind right away: Facebook, Instagram, Twitter, and maybe YouTube or Pinterest, depending on your industry. Source: Digital 2021 report. YouTube Statistics. Are they passive consumers or content creators?

Types 145

Types Social Media Statistics HootSuite 145

agora pulse

JULY 12, 2018

YouTube is more popular with teens than Facebook. So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. My team at Contentworks has created video scripts for some of the biggest finance brands and managed their YouTube channels. This is key for YouTube community building.

Community building 90

Community building YouTube Communities Influencer 90

Sherrilynne Starkie

JUNE 27, 2018

These new brands make it easier for advertisers and publishers to choose the right products to connect with the billions of people via Search, on YouTube, on Google Maps and Google Play, and more. QueryClick’s “CMO Performance Report 2018” is a survey of 150 CMOs for large companies and the results could point to a larger trend.

Google 170

Google Adwords Case Study Sports 170

Sherrilynne Starkie

DECEMBER 13, 2018

This week’s Top Five social media ‘must know’ news stories includes new Facebook search ads, Instagram’s audio messages, Google’s For You tab, YouTube’s Stories and news from Pew Internet Research on media consumption habits. YouTube introduces Instagram-like Stories. via GIPHY.

Social Media 150

Social Media Video YouTube Instagram 150

Ignite Social Media

APRIL 9, 2020

Despite all the major social networks reporting increased activity as more people are forced to stay home, the majority of users reported they have not started using any new social media channels (70%). However, 20% of respondents in the 25-34 age bracket reported spending more time on TikTok , while 14% reported more time on Twitter.

Survey 200

Survey Social Media Groups Groups 200

Ignite Social Media

FEBRUARY 19, 2024

But relatable recommendations from YouTubers, Instagrammers or TikTokers can often drive consideration and even conversion. Campaign finance laws mandate reporting influencer marketing expenditures generally, but there is no FEC requirement to disclose anything on a given post.

Influencer 106

Influencer Campaign Collaboration Authentication 106

agora pulse

FEBRUARY 22, 2020

A 2019 study by Gartner reported that marketing leaders planned to spend 26% of their marketing budget on marketing technology in 2020 , making it the single largest area of investment for marketers, followed by labor, agencies, and paid media. On the other hand, targeted YouTube ads cost on average, $0.10–$0.30 So, you need video.

Social Media 175

Social Media UGC Tips CPM 175

Hootsuite

MAY 18, 2023

Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. Common examples of short-form videos include TikTok videos, Instagram Stories and Reels, YouTube shorts , and Snapchat Spotlight and stories. Looking to make a splash with short-form video content?

Video 112

Video HootSuite How To UGC 112

Ari Herzog

MARCH 4, 2021

I subscribe to digital editions of The Boston Globe, The Washington Post, and The New York Times; and I enjoy reading the different apps for various styles of reporting and storytelling. For instance, I follow a lot of travel photographers, indoor gardeners, and celebrity animals on Instagram and I constantly get inspired.

Travel 91

Travel Reddit Instagram YouTube 91

SocMed Sean

JANUARY 20, 2022

Once upon a time, women shared recipes with index cards that came out of little wooden boxes, young girls and women created collages and vision boards to visualize their future goals and dreams, and we all got our fashion and travel advice and ideas from magazines. The question now, in 2022, is: “is that strategy still effective?”.

Fashion 130

Fashion iPhone Travel Posterous 130

Sprout Social

NOVEMBER 16, 2020

Suspended travel, shelter-in-place and strict social distancing cost them $1 billion in canceled bookings—a loss that left them no choice but to postpone their long-awaited IPO plans, and cut their staff by almost 2,000 employees. As I scrolled through Airbnb’s Instagram, Twitter, Facebook and YouTube feeds, a few things became clear: 1.

Travel 123

Travel Hosting Committee Hotels 123

Mindjumpers

MARCH 21, 2014

Here’s a sum up of our report from Mindjumpers’ local community manager Debora Corrano. The growth of Instagram has also affected the country’s blogger segment to decline– especially within the fields of fashion and travel. Most video enthusiasts have returned home to their first love; Youtube. Introducing Brazil.

Social Media 221

Social Media Class Trends Tumblr 221

Buffer Social

AUGUST 23, 2023

According to an analysis by influencer marketing platform Heepsy based on number of profiles and engagement rates, the top 10 categories are media, fashion, music, arts, fitness and wellness, photography, food, travel, cinema and acting, and make-up. YouTube About YouTube’s Users Monthly active users: 2.5

Small Business 77

Small Business Activities Platform Social Media 77

Laurel Papworth

JANUARY 14, 2010

I reported them to the ACCC – remember “free&# mobile phone fiasco and resultant fines? I know that travel consumers booking via my hotel website i.e. direct customers are more loyal, bring more revenue and tend to travel more often. YouTube: At war with Warner Music Group (8). Related posts.

Hotels 85

Hotels Tourism Travel Social Media 85

Social Media Strategies Summit

MARCH 9, 2023

View this post on Instagram A post shared by Travel Tips & Dad Joke Hits (@tsa) As such, their meetings often focus on humor. “We’ve We spend a lot of time on YouTube searching all the different professional marketers that are sharing their opinions, their two cents, and suggestions.” But our team loves it so much.

Team 188

Team How To Social Media Management Trends 188

Hootsuite

MAY 13, 2020

According to a Business Insider Intelligence report, the market is set to nearly double from $8 billion in 2019 to $15 billion by 2022. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. Lorenz traces its social media etymology way back to 2011 on YouTube.

Influencer 145

Influencer Trends Marketing Guidelines 145

The Realtime Report

JANUARY 8, 2013

Turkish Airlines’ viral video ad, featuring Kobe Bryant and Argentine soccer star Lionel Messi, topped 100 million views on YouTube today. It takes the prize as the most-viewed travel ad in 2012 — even beating out Air New Zealand’s ‘Hobbit-themed’ safety briefing, which logged over 10 million views ( Skift ).

Airlines 182

Airlines Video Crowdsourcing Travel 182

The Realtime Report

FEBRUARY 17, 2021

Some of the most popular platforms include Facebook, Instagram, Snapchat, YouTube, Twitter, and TikTok. This is another way to encourage people to travel from one website back to your own website. Next, it is also important for you to take advantage of social media platforms. Try to comment on relevant industry news regularly.

SEO 219

SEO Engineering Hosting Travel 219

Social Media Strategies Summit

MAY 19, 2022

Content Tool for Social Media – Youtube. If you aren’t searching YouTube for content, you should start. Packed full of quality visuals and links to interesting articles and other media, Tumblr is a content curator’s dream — particularly if you’re focused on trending topics that appeal to a younger audience , like fashion and travel.

Social Media 264

Social Media Content UGC Curation 264

Laurel Papworth

OCTOBER 5, 2020

Facebook, Twitter, LinkedIn, Youtube examples of embed. Embedded from YouTube. My social media news for the week with a quick tutorial on copying and pasting embed codes from Facebook, Twitter, Periscope, LinkedIn, YouTube and so on into your website or blog. And count as engagement from the social media platform!

News 52

News Social Media How To Embedding 52

Sprout Social

JUNE 17, 2020

According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. In the below product video, it highlights one feature on a bag that addresses a common issue people face when traveling. To put that in perspective, that’s 25 whole days. It’s relatable and short. Portrait feed.

Video 144

Video Social Media Strategy Film 144

Hootsuite

APRIL 29, 2021

Apart from YouTube, no other social network has been able to rival Line’s hold on the Japanese market. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Imagine YouTube, Spotify, WhatsApp, Instagram, Reddit, Clubhouse and Uber combined… and then some.

Brands 119

Brands HootSuite Yahoo Survey 119

Sprout Social

MAY 26, 2020

If you're a reporter retweeting dubious and potentially dangerous health information, "RTs are not endorsements" isn't an adequate form of social media distancing. Digital literacy helps everyone delineate authentic content from conspiracy theories, even ones with well-produced the YouTube videos.

Marketing 141

Marketing Class Skills Trends 141

Sprout Social

JANUARY 25, 2021

One report on brand trust revealed that 63% of 18-34-year-olds trust what influencers say about brands more than what brands say about themselves in advertising. Take Jason and Nikki Wynn, who run the travel and sailing account, Gone with the Wynns on YouTube. Rethink what influencer metrics matter most.

Influencer 109

Influencer Campaign How To Marketing 109

Hootsuite

JULY 8, 2020

Check Google Analytics to see which social networks appear in your referral traffic report. Here’s how fashion retailer The Limited defined their target audience way back in their 1979 annual report (as cited in the textbook Retail Marketing Management) : “The Limited’s target market is the 16- to 35-year old female. Google Analytics.

Template 145

Template Templates Social Media How To 145

Hootsuite

JUNE 6, 2023

Scroll on to find templates for Instagram posts, carousels, Stories, Reels, contests, internal reports and more. Get the Instagram Story background templates Instagram analytics report template This template is for making the big boss proud. They’re all free, and each one can be edited as little or as much as you prefer.

Template 89

Template Templates Instagram HootSuite 89

Hootsuite

SEPTEMBER 9, 2020

Source: Hootsuite Digital 2020 Report. Pro tip: Collection ads work especially well for retail and travel brands. Source: Hootsuite Digital 2020 Report. Source: Hootsuite Digital 2020 Report. Source: Hootsuite Digital 2020 Report. Source: Hootsuite Digital 2020 Report. Source: Facebook. Messenger ads.

Advertising 145

Advertising Social Media HootSuite How To 145

Waxing UnLyrical

JUNE 27, 2012

According to a Mckinsey report , social media enables a consumer’s decision-making journey. minute video has been seen by 50,722 (and counting) people on YouTube. What do you think about the company’s use of Facebook and YouTube? reading and traveling. I’d love to hear your thoughts in the comment below.

Social Media 227

Social Media Campaign Flickr Buy 227

Sprout Social

JUNE 14, 2022

Hear all about my road trip travels…on one tank of gas on my next #GoToGrandma @zoomerradio 7:30am May 28 pic.twitter.com/ExHMDtEXP8. They may be known for fashion or travel, but that won’t stop them from showcasing their garden or grandkids once in a while. — Kathy Buckworth (@KathyBuckworth) May 24, 2022. Bush’s Beans.

Influencer 97

Influencer Authentication Class Travel 97

Sherrilynne Starkie

MARCH 21, 2018

Click To Tweet That means Instagrammers, YouTube Creators, Bloggers, Podcasters and so on. So when The State of Influencer Marketing report, published by Klear, a marketing software company, stated that influencer relations activities have grown by 198 per cent in a year, it was no real surprise.

Influencer 90

Influencer Automotive Marketing Guidelines 90

Social Media Strategies Summit

JANUARY 21, 2021

Tools such as Pitchbox can help brands to identify the right influencers to work with, but there is also no replacement for old-fashioned research directly on Instagram, YouTube, or TikTok. #3 Paying the expenses for a photoshoot or paying the travel costs for an influencer to attend a brand event. Gift cards to your store.

Influencer 189

Influencer Metrics Campaign Survey 189

Waxing UnLyrical

APRIL 18, 2019

You are a global traveler and thought leader. Nowadays, I actually plan my travel schedule based on my livestreaming show’s time. Since then I have acquired some paid tools (originally BeLive and now StreamYard) in order to broadcast my show across different media, including YouTube and Periscope. You do this every single week.

Communities 174

Communities Influencer Brands Class 174

Social Media Strategies Summit

AUGUST 1, 2019

It’s difficult to go onto Instagram or YouTube without being inundated with examples of brands using influencers to tap into a new audience. According to the 2019 State of Influencer Marketing, 57% of marketers reported that influencer content outperformed their brand-created content. Why is this marketing tactic so popular?

Influencer 114

Influencer Examples Brands Fashion 114

Ari Herzog

MAY 22, 2020

I follow a number of independent-minded celebrities (as silly as that might sound), along with everyday people who share their photos and videos about travel, architecture, fitness, and food. I reply to a lot of reporters and scientists, asking them questions about this or that. They usually respond. Then there is my blog.

Reddit 91

Reddit Tumblr Meme Skills 91

Social Media Marketing

MARCH 29, 2013

The YouTube marketing specialists at Pixability recently conducted a major study of 200,000 branded videos on YouTube, and ultimately discovered that more than 50% had lunder 1,000 views. The top quarter of brands on YouTube have an average of 181 videos, while the bottom quarter had an average of 29.

Engagement 167

Engagement Video Brands comScore 167