Sherrilynne Starkie

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Fake news: Can you tell the difference?

Sherrilynne Starkie

This is the main finding of a survey of more than 1,000 public relations leaders and students worldwide conducted by the Center for Public Relations at the USC Annenberg School for Communication and Journalism. But they’ll have to be willing to pay for news if we are going to head off the bleak future predicted in this survey.

News 230
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How social media transformed PR

Sherrilynne Starkie

In the survey of 300 communications professionals, more than half agreed that social media was becoming valuable. Other key findings: 27% reported social media was a core element of communications strategies. Back in December 2007, the Society for New Media Research Symposium did a study into the influence of social media in PR.

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Top Five: New social media ‘stories’ features

Sherrilynne Starkie

2019 journalists survey: What it means for communicators. As a follow up to the 2018 Annual Journalist Survey, a new survey of finance journalists gets their perspective on what’s to come in 2019. Nearly 58 percent of journalists consult a company’s social media channels when reporting on it. percent), fintech (41.6

Features 150
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Top five: Women rule content marketing!

Sherrilynne Starkie

Google to provide training to support journalists’ election reporting. The Google News Initiative is partnering with the Society of Professional Journalists Training Program in workshops designed to support journalists in reporting the upcoming US mid-term elections. Podcasting continues upward trend.

Content 170
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How Twitter & Facebook are making social media ads more transparent

Sherrilynne Starkie

Seventeen countries say that fake news has played an important role in recent elections, according to a report from Freedom House. Among Canadians, social media companies rank lower for trustworthiness than banks, telecoms companies and big pharma, according to a survey by Environics. Photo by Jon Tyson on Unsplash.

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Top Five Social Media Must Knows: The new Google News

Sherrilynne Starkie

Google is rolling out an all new Google News, which uses the best of artificial intelligence to find the best of human intelligence—the great reporting done by journalists around the globe. Facebook privacy: Survey suggests continuing US loyalty. Sherrilynne Starkie. followers . Top Five Social Media Must Knows: The new Google News.

News 170
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Top Five: Major Google Ad overhaul and more

Sherrilynne Starkie

QueryClick’s “CMO Performance Report 2018” is a survey of 150 CMOs for large companies and the results could point to a larger trend. Sherrilynne Starkie. followers . Top Five: Major Ad overhaul at Google. Listly by Sherrilynne Starkie. Follow List. Embed List. Google shelves Adwords. Introduces Google Ads.

Google 170