Buzz Marketing for Technology

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Social Media and the Contact Center for Dummies (Wiley)

Buzz Marketing for Technology

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Share this on Reddit. Tweet This!

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Brand Advocates vs Brand Adversaries – it’s a Very Thin Line!

Buzz Marketing for Technology

Xbox Support found that people they help on Twitter are far more satisfied than people they help via the call center, not to mention the cost of providing that service is significantly cheaper as well. Share this on Reddit. It’s a great double sided ROI story for Social Customer Support. Subscribe to the comments for this post?

Brands 243
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Social Media for the Boardroom

Buzz Marketing for Technology

They identified around 60 Million conversations (per year) across blogs, microblogs such as Twitter, discussion forums and social networks like Facebook and other enabling technologies such as YouTube, Vimeo and Flickr relating to Energy. Share this on Reddit. Subscribe to the comments for this post? Share this on Facebook. Tweet This!

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Social Media – is it really mainstream in B2B Marketing?

Buzz Marketing for Technology

Share this on Reddit. Tags: Blogging Buzz Marketing Communities Facebook Innovation Social Media Social Networking Twitter. I once heard that innovation happens when people get bored with a technology – perhaps we are at that point now in social. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us.

B2B 246
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Is User Generated Content building a Wall between your Brand and your Customer?

Buzz Marketing for Technology

150 million people use Facebook everyday and access it via mobile (more than the entire Twitter registered user base!) Share this on Reddit. Tags: Content Marketing Facebook Inbound Marketing Social Media Social Networking Twitter. Now I am not sure it can continue at that pace but I am not 100% sure. Share this on Facebook.

Brands 227
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Social Media Listening for B2B Marketing

Buzz Marketing for Technology

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Share this on Reddit. Tweet This!

B2B 206
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Influencers vs Advocates in B2B Marketing

Buzz Marketing for Technology

Share this on Reddit. Tags: Blogging Buzz Marketing Communications Communities Inbound Marketing Interactive Marketing Media PR Social Media Twitter. I think growing and focusing on this group is the key to igniting more WOM in your business! Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us.