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Survey: Third of Companies Use Social Media to Promote Their Business

Bill Hartzer

According to a brand new survey by CareerBuilder , one-quarter of businesses leverage social media to recruit and research possible staff. A brand new CareerBuilder survey reports that 35 % of employers use social media to market their company. Survey Methodology. This survey was conducted online within the U.S.

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7 ways to use social media for market research

Sprout Social

And annual surveys reveal little about what current events or trending topics are most relevant among consumers right now. Social media is much cheaper than surveys or focus groups, which can cost thousands of dollars depending on the size and complexity of your research panel. Social media market research is also: Affordable.

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How to analyze customer reviews for brand insights

Sprout Social

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Not being proactive can lead to grim repercussions as fast fashion retailers are learning the hard way. What is review analysis?

Review 127
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84% of Women Read Peer Reviews Before Making a Purchase?

The Realtime Report

Based on Influenster’s latest survey findings, 97% of women in the US own smartphones which has a huge influence on how they shop. Influenster, a product discovery and reviews platform, surveyed 11,266 women consumers in the US to find out how they shop and how they use product reviews to make their purchase decisions.

Review 70
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Offerpal Launches Offerpal Tasks to Earn Virtual Currency

Bill Hartzer

Offerpal Tasks are accessible as a tab within the Offerpal I-Frame, next to several other options for earning virtual currency, such as completing targeted advertising offers, filling out online surveys and shopping at brand name retailers. Share this on Reddit. — Transcribing (like transcribing a video). Tweet This!

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Gleanster Market Research Report on Social Media Marketing

Bill Hartzer

Retailers have moved beyone customer reviews, and are giving consumers a much larger role in social selling. Other information, such as survey stats, benchmark KPIs (key perfomance indicators), and information about the Core Technologies is also included in the report. Share this on Reddit. – Value Drivers.

Research 113
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Top 10 People Who Influence What Americans Buy

Bill Hartzer

In fact, according to a groundbreaking survey of 5,700 adults in seven countries conducted for Consumed, nearly 80 percent of Americans feel society is becoming too shallow and believe most of us would be better off if we lived more simply. Share this on Reddit. Subscribe to the comments for this post? Share this on del.icio.us.

Buy 113