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Book Review: The B2B Social Media Book

Webbiquity SMM

Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. ” eBooks and white papers are complementary. “Traditionally, white papers have been more academic in tone and style. ” Improve your webinar presentations with a live audience.

B2B 185
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Moving From Back Pats to Business, Social CRM Is For Real

Convince & Convert

BILLION dollars on Radian6 , Buddy Media , Vitrue , and Collective Intellect because they thought they could be the long-term kings of custom Facebook tab deployment? Do you think Salesforce.com and Oracle spent more than 1.5 That business model has the sustainability of an ice cream cone in July.

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How to Determine and Prioritize Social Media Marketing Goals and Objectives

Pam Moore

Supporting Resources: How to Get Your Social Marketing Budget Approved (white paper). Why it’s not about what the technology can do for you, but instead what you can do with the technology. 10 Proven Strategies to Get Your Social Media Budget Approved (podcast). 10 Habits Highly Effective Social Media Marketing Leaders.