Waxing UnLyrical
APRIL 5, 2011
Tools like Radian6, Netbase, etc., On specific PR measurement processes marketing pros can implement: How to best mine social media content for customer sentiment & messages. At the moment, marketers are relying too heavily on automated content analysis. don’t work without analysts.
Waxing UnLyrical
NOVEMBER 1, 2010
On his blog , Nick says: “Students are not taught about new practices, since proprietary tools and techniques often remain with hidden with the agencies and companies that create them.&# However, Nick is dead wrong about the lack of tools. However, I stand by my belief many students wont see or have access to these tools.
Expert insights. Personalized for you.
177 
Let's personalize your content