Net-Savvy Executive

MARCH 30, 2011

Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6. The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009.

Radian6 85

Radian6 Cymfony Alterian Jive 85

Convince & Convert

MAY 20, 2012

The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. The 5 Categories of Social Media Software.

Software 140

Software Crimson Hexagon Social Media Attensity 140

Dave Fleet

JULY 5, 2010

Jive Software. Lithium Technologies. As Ray Wang suggests , expect to see more of this kind of activity in the coming months with other companies such as Alterian , BuzzGain , Cymfony , Radian6 , Viralheat and Visible Technologies. Acquired by. January 2010. February 2010. April 2010. April 2010. Scout Labs.

Sysomos 334

Sysomos Alterian Filtrbox Attensity 334

Net-Savvy Executive

APRIL 5, 2011

Before the discussion about the Radian6 acquisition had time to settle down, there's another acquisition. This time, it's KANA Software and Overtone , in a combination that's all about integrating customer service and analytics. Related: What Does Salesforce-Radian6 Deal Mean for Everyone Else? Here we go again.

Radian6 44

Radian6 Visible Technologies Sentiment Brand Monitoring 44