Convince & Convert

JANUARY 13, 2011

That’s wisdom from Radian6 CEO Marcel Lebrun (disclosure: Amber’s employer ) about the changing dynamics of communication via the Web, and the importance businesses need to place on paying attention to discussions online via social media listening. Research and Development. And every company wants to claim innovation, right?

Company 140

Company Conversation Radian6 Social Graph 140

Kikolani

JANUARY 26, 2010

The keynote presentation by Greg Chapman , President of Sitewire covered ways to measure social media influence across multiple channels using some advertising research methods that helped measure how catalog advertising affected customer purchasing. Social Media Strategy. Listen and join the dialogue with Radian6.

ROI 114

ROI SEO Social Media Tips 114

Diva Marketing Blog

JUNE 10, 2012

Geoff Livingston: The ability to build, maintain and administrate holistic communications and interaction strategy for an organization and its stakeholders. where do customer care, research and sales fit into the model? Diva Marketing/Toby: Coming from a research background, I appreciate the time you dedicated to consumer insights.

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Ari Herzog

SEPTEMBER 30, 2010

Specialties : Local government, new media, project manager, strategy development. I create social media strategies for consumer, lifestyle and healthcare clients. Headline : Wordsmith with proven ability to translate business objectives into communications strategies and tactics. Headline : Director of Community at Radian6.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Pam Moore

APRIL 6, 2019

Smart marketers know how to tap into the research and testing power of the social networks without becoming a spammer. Need help honing in your branding strategy, architecture, message platform, online presence, or launching a new product or service? It's there for the taking. know what people think of your brand?

Campaign 60

Campaign Social Media Content How To 60

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. Search for blogs via paid tools such as Radian6, TruPulse, and Trackur. With some of these pitches, I scratch my head. Guess what?

Press Release 129

Press Release How To Radian6 Blogger 129

Social Media Strategery

AUGUST 18, 2010

She is an active member in PRSSA, which has gained her many professional experiences with communications, public relations, campaign strategies and social media. She is currently a student intern for USIs Center for Applied Research, and will be studying International Relations for the fall semester in Brno, Czech Republic.

Education 135

Education Social Media Gov 2.0 Class 135

Convince & Convert

APRIL 6, 2010

Social Mention (or a paid social media listening package like Radian6 , if you have one) Go to www.socialmention.com and search for your company or product name (in quotes), and set the pull-down to “all.&# Social media scientist Dan Zarrella has some excellent research on social content best practices. What do you think?

Brands 143

Brands Content Social Media Consultant 143

Webbiquity SMM

SEPTEMBER 12, 2011

Social Media Strategy and Best Practices. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&# Organizing Your Social Media Strategy by CompuKol Connection.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

AUGUST 17, 2012

Lauren is one sharp cookie; she used to do social media/community management for Radian6 among others, and is also noteworthy because she has something like 5,000 pairs of eyeglasses, which is pretty awesome. It was certainly different from Radian6, where we were able to make a decision and move with it. Turns on a dime.

Radian6 113

Radian6 Training Communities Conversation 113

SocMed Sean

FEBRUARY 3, 2013

I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media. 11) Learn Thumper’s Rule and abide by it.

Social Media 279

Social Media Klout YouTube Foursquare 279

Convince & Convert

AUGUST 18, 2010

Better question: How can we develop a sustainable, ongoing social media strategy that will turn customers into advocates over the long haul? Maybe better characterized as the defining difference between looking at social media as a strategy or a tactic. How can we create a killer social media campaign that will get noticed?

Questions 160

Questions Social Media Consultant Education 160

Justin Levy

DECEMBER 6, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Social Media Marketing in the Restaurant Business Written on December 6, 2009 by Justin Levy in business strategy , caminito , marketing strategy , social media , social media strategy , word-of-mouth 78 Comments - Leave a comment!

Social Media 153

Social Media Case Study Marketing Study 153

Socialized

SEPTEMBER 19, 2009

A survey released in June, 2009 , by the Pew Research Center, revealed that only 28 per cent of Americans over 65 had used the Internet in the past 24 hours. Shakespeare was clearly talking about a strategy for social networking. From this emerges new ways of doing things, and new business and communications strategies.

Social Media 223

Social Media Sysomos Privacy Radian6 223

Webbiquity SMM

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. And 52% of journalists say they use Twitter to research stories and discover what’s hot. Twitter Strategy. How you can use it most effectively?

Tools 207

Tools Twitter Tips Statistics 207

Buzz Marketing for Technology

DECEMBER 12, 2008

To Subscribe to that feed click here - Ctweeters CEOs Richard Branson - CEO - Virgin [link] Tony Hsieh - CEO - Zappos [link] Brian Halligan - CEO - Hubspot [link] Dan Neely - CEO - Networked Insights [link] Penelope Trunk - CEO - Brazen Careerist [link] Bernie Borges - CEO - Find and Convert [link] Rob Howard - CEO - Telligent [link] Lewis Green - (..)

Mzinga 270

Mzinga Telligent SocialCast SocialText 270

Convince & Convert

MARCH 16, 2010

I presented a half-day workshop at the Email Evolution Conference on social media strategy ( slides here ) recently with DJ Waldow and Mike Corak , and the significant majority of the questions from the audience were about Twitter. A new Pew Research study shows only 8% of U.S. teens using Twitter, compared to 66% engaged in texting.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Kikolani

NOVEMBER 29, 2010

Amber is the VP of social strategy for Radian6, business and communications strategist, and co-author of the The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social with Jay Baer. Her blog on Social Media Strategy covers business, social media, and Facebook marketing. Amber Naslund. Annabel Candy.

Blogger 168

Blogger SEO Consultant WordPress 168

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. I believe the people who use social media tools as a part of their marketing strategy should understand the following: relationships over shotguns.

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

FEBRUARY 23, 2012

Jay : That’s a research project that we should do – the bias of the professional digital marketer around the propensity to click on digital ads. But to see it spelled out from a reputable organization that has done reputable research was just mind-boggling. One of the tools we use is Radian6. Lauren : Yes, actually.

Social Media 118

Social Media Adwords B2B Training 118

Webbiquity SMM

MARCH 27, 2017

Now, on to the results of my research. 3) Radian6 (aka Social Studio). Sample review: “Known as the industry’s social pioneer, Radian6 says it lets marketers quickly and efficiently track, monitor, and react to comments, questions, and complaints in real-time. 4: The 14 Best Content Planning and Research Tools. #5:

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Convince & Convert

JUNE 21, 2012

I think the thing that struck me as particularly worthwhile talking about today was the deal with Radian6 / Salesforce and Twitter to give them real time firehose access to the Twitter tweets API , which as far as I know Twitter has never done that, has never given an individual vendor access at that level. Jay’s Thought of the Week.

Radian6 118

Radian6 Social Media Statistics Company 118

Pam Moore

FEBRUARY 1, 2016

Build, tweak and optimize conversion funnels, content strategy and plans, digital platforms and more over time and that results are not achieved overnight. Be patient when changing mindset within a company that is new to social media and digital marketing strategies and tactics. You get out of social media what you put into it.

Social Media 113

Social Media ROI How To Marketing 113

Techipedia: Tamar Weinberg

MARCH 10, 2010

Link Building : Part of a search engine marketing strategy includes the process of building relevant links to your website. Pay Per Click Marketing : PPC is another search engine marketing strategy that utilizes contextual advertising; based on a search query or the content of a web page, ads will appear.

Marketing 240

Marketing How To SEO Training 240

Webbiquity SMM

AUGUST 16, 2010

Here’s a modest contribution to help with that effort; more than six dozen of the best, most bookmark-able articles and blog posts about social media tactics, tools and strategies written so far this year, by leading writers like John Jantsch , Lori Dicker , Lee Odden , Lisa Barone , Jay Baer and many more.

Social Media 200

Social Media Tools Strategy Tips 200

Convince & Convert

JULY 27, 2012

Radian6, I think, really pioneered that model internally and had really specific, amazing ways of triaging and handling inquiries. The problem was that all the research kept telling us that satisfied customers had this really annoying habit. ” So, we started doing a bunch of research and crunching a lot of numbers, as one does.

Airlines 115

Airlines Sentiment Hotels ROI 115

Koka Sexton

MARCH 24, 2009

Adam Brown , Coca-Cola Allen Weiss , MarketingProfs Andrew Hoppin , New York State Andrew Weissman , Betaworks Barry Judge , BestBuy Bart Cas , Pepsi-Cola Bill Schrier , WA – City of Seattle Billy Sanez , American Airlines Bob Jeffrey , JWT Bob Livingston , Unilever Bruce Maas , University of Wisconsin, Madison Bunny Ellerin , Interbrand Health (..)

Twitter 56

Twitter Bazaarvoice Alltop Microsoft 56

Koka Sexton

MARCH 24, 2009

Adam Brown , Coca-Cola Allen Weiss , MarketingProfs Andrew Hoppin , New York State Andrew Weissman , Betaworks Barry Judge , BestBuy Bart Cas , Pepsi-Cola Bill Schrier , WA – City of Seattle Billy Sanez , American Airlines Bob Jeffrey , JWT Bob Livingston , Unilever Bruce Maas , University of Wisconsin, Madison Bunny Ellerin , Interbrand Health (..)

Bazaarvoice 56

Bazaarvoice Alltop Microsoft Foursquare 56

Buzz Marketing for Technology

FEBRUARY 9, 2011

Radian6 – I originally started with a firm that I own here at Avaya. They offer sentiment analysis, trend comparisons, geographic analysis, theme detection, authority measurement, demographic and, a classification engine similar to Radian6 or Sysomos and the same basic price point of about $500 a month. PAID MONITORING SERVICES.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275