Waxing UnLyrical

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Seven Frequently Asked Questions on Social PR Strategy

Waxing UnLyrical

Here are the seven most frequently asked questions in my social PR strategy workshops, and how I typically answer them. I want to learn how to use Twitter to engage better with reporters.”. It doesn’t matter if you’re using Twitter, or LinkedIn, or Facebook, or. Too much to do, not enough time. This is true.

Questions 100
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Two Twitter Accounts: An Update

Waxing UnLyrical

I wrote a blog post last year about my decision to keep two Twitter accounts. You might recall that I had an anonymous “casual” Twitter account and a professional one. I DMed these people with my professional Twitter information and encouraged them to keep in touch. Two Twitter Accounts: An Update.

Twitter 177
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To Happy Hour or Not to Happy Hour: That is the Question

Waxing UnLyrical

Twitter rabbit holes can easily claim 20 minutes of my day. To Happy Hour or Not to Happy Hour: That is the Question. I click on one interesting link someone tweets out, and the next thing I know I’m on the HR blog at Ragan.com ranting in my office. I came across this post the other day. He also blogs.

Questions 157
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12 Ways to Make a Twitter Chat More Enjoyable and Efficient

Waxing UnLyrical

I’ve been participating in or moderating Twitter chats (ok, “tweetchats,&# if you must) for about a year and a half now. Last year, I wrote two posts based on questions I received about Twitter chats. If you’re a guest and have a few different Twitter handles (e.g. I think this makes a chat more fun.

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Two Twitter Accounts: Yea or Nay?

Waxing UnLyrical

My Twitter experience began over three years ago with an anonymous account. So I created a more professional Twitter account, with the intention of making a grand announcement one day. Gaining followers is much easier when you have your face as your avatar, and a descriptive Twitter bio. Guest post by Sanjiva Persad.

Twitter 204
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Have You Heard of the #CoolestInterviewEver?

Waxing UnLyrical

Recently HCL Technologies (NSE: HCLTECH), India’s fourth largest software services firm, started a global recruitment campaign on Twitter. Here’s how they said it would work: Respond to questions on Twitter: Over a two-week period, participants were to respond to various questions posted on Twitter (this round closed on Feb.

Campaign 229
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Cyberbullying: My Week on LinkedIn

Waxing UnLyrical

About a week ago, I posited what I thought was a fairly innocuous question on LinkedIn: It got a few interesting responses, which was great; I was, after all, asking a question. Twitter Facebook Google+ LinkedIn Cyberbullying: My Week on LinkedIn. That was about a week ago. Oh my, I thought to myself. Including a death threat.

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