Sherrilynne Starkie

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How Twitter & Facebook are making social media ads more transparent

Sherrilynne Starkie

Hot the heels of having been compelled to answer questions from a Senate committee hearing on Russian interference in the US election, Twitter and Facebook have both introduced new ‘transparency’ policies, features and functions. Twitter too, has announced steps to increase the transparency of ads on its platform.

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How to be smart on Twitter

Sherrilynne Starkie

Twitter has gone mainstream as people, brands and organizations flock to the social network. Maybe there is no real value in Twitter, or at least, no value in the way a brand is using Twitter. Start by taking a good look the Twitter community. This is an indication of how these followers tend to use Twitter.

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The Pope tweets and so can your CEO

Sherrilynne Starkie

Last week he sent his first ever tweet: “Dear friends, I am pleased to get in touch with you through Twitter. The Holy Father is 85 years old, and yet he understands the benefits of using Twitter as a channel to engage with the more than a billion Catholics around the world, especially the young. Twitter’s Biz Stone speaks.

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Sitting in a tin can: Chris Hadfield returns

Sherrilynne Starkie

This week we saw the return from space of Astronaut Chris Hadfield who is now arguably one of the most famous Canadians the world has ever known, thanks to Twitter. Hadfield boasts more than 751,000 Twitter followers, more than half million YouTube views and has a Klout score of 86.

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Twitter’s Biz Stone speaks at CIRA’s AGM

Sherrilynne Starkie

domain, held its annual general meeting and symposium in Ottawa, and Twitter co-founder Biz Stone was the closing keynote speaker. He told the crowd made up of Internet geeks, social media enthusiasts and business professionals about how Twitter was born in 2006. Twitter’s co-founder Biz Stone to pen book.

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Social media and Montreal’s student protests

Sherrilynne Starkie

AT a recent IABC Ottawa professional development event, speaker Melissa Carroll, the person behind the Montreal Police Service ’s (SPVM) Twitter account during the 2012 student protests against tuition fee increases, explained that social media can really move people. It turns out that Twitter was the perfect channel for the task.

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Top Five: Google and women led businesses

Sherrilynne Starkie

This week's must-know social media news includes stories about Google, LinkedIn, Facebook and Twitter. Twitter boosts customer service capabilities with adaptive rate limits. Twitter has introduced adaptive rate limits, a new feature for developers sending Direct Messages through the API. followers . Follow List. Embed List.

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