Dave Fleet

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Why You Should Tweet During a Crisis

Dave Fleet

That’s all the more so online, where people can talk back and potentially ask uncomfortable questions. What’s more, this is a two-pronged benefit – communicating via Twitter can lower your support costs while simultaneously improving peoples’ perception of your company.

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5 Steps to Thinking More Socially About Communications

Dave Fleet

Launching a Facebook Page or Twitter account for a campaign then turning it off at the end of the campaign is akin, in traditional digital terms, to building an email list with a campaign then just deleting it once the campaign is done. You’ll end up with a bunch of people asking you questions with no response.

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Thoughts on Boston

Dave Fleet

I saw the early reports emerge on Twitter, and soon enough there was almost nothing else in my feeds. Questioning. I don’t know the answers to the questions I posed earlier. Explosion at the Boston Marathon. Like many people around the world, I stood glued to reports of the terrible bombings in Boston yesterday.

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Compete Responds To Criticism

Dave Fleet

I hope this explanation can help clear up any questions that you might have with our numbers vs. those seen when looking at Google Analytics and server logs. Please let me know if you have any other questions that I can help you answer. I do have two follow-up questions for you: 1. and International data. Kind Regards, Lindsey.

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Using Social Media to Protect Your Reputation

Dave Fleet

At the same time, one of the SVPs has just seen that a local financial community influencer with nearly 10,000 loyal Twitter followers has just posted a message slamming the product. They then posed seven questions to me: What are the most immediate actions that you would advise the company to take?

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Sysomos Audience Moves Towards Measuring Social Media ROI

Dave Fleet

For one, it gives a great answer to the “what’s the ROI of this pitch&# question (which even traditional media relations hasn’t solved yet) but also it helps you to figure out who you need to build relationships with and on whom you should focus your pitching. I do think they need to answer the privacy questions, though.

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Social Mediators 7 – Eqentia – Social Media Monitoring Tool For Enterprises

Dave Fleet

William hopes that managers will turn to it each day to answer the question, “What’s new that I need to know about?”. The power users can publish the information in user-friendly form for the end users – via email, Twitter, RSS feeds, or by giving end users access to individual topics.