Small Business Mavericks

MARCH 21, 2011

Q&A Sites And Competitive Intelligence » IM: Small Business Tool Or A Waste Of Time? If you are going to do business online, then it makes sense to use online communications tools. One of the most primitive online communications tools is instant messaging. It’s been around almost as long as the Internet itself.

Small Business 89

Small Business Instant Messaging Tools Real Estate 89

Small Business Mavericks

MARCH 15, 2011

How Q&A Sites Can Boost Your SEO » Is Twitter Still A Good Marketing Tool? Twitter has posted some impressive numbers about its service and Frank at Marketing Pilgrim has picked up on them, and he’s asking some really pertinent questions. With so much noise on Twitter, is it still a useful marketing tool?

Small Business 93

Small Business Tools Postrank Twitter 93

Small Business Mavericks

JANUARY 27, 2014

A blog is the best tool for audience engagement while your e-mail newsletter is the best tool for cultivating a warm list that you can mine for great direct selling. Social media plays a part in your marketing strategy too. If you think of it in those terms, it’s not an either/or question.

Newsletter 107

Newsletter Marketing Small Business Social Media 107

Small Business Mavericks

JANUARY 16, 2013

Social media is good for more than just marketing or schmoozing. In fact, if you want to keep tabs on your competition, listening is essential, and there are plenty of tools available to help you listen. TweetDeck and HootSuite are social media management tools. It’s also good for listening.

Tweetdeck 101

Tweetdeck Klout Google Reader HootSuite 101

Small Business Mavericks

JUNE 23, 2011

WebProNews has a very thoughtful article about corporate brands trying to use social media and failing to engage. It’s a question worth asking and I think in many cases, they are. But I prefer to use the word “contrasocial&# to describe the way these companies operate in the social media environment.

Patterns 164

Patterns Social Media Types Engagement 164

Small Business Mavericks

APRIL 19, 2011

Articles are still good marketing tools. Don’t ask those questions to follow the trends. Rather, ask those questions so that you can move ahead of the trends. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Whose doing what?

Hubpages 156

Hubpages Marketing Case Study Press Release 156

Small Business Mavericks

JUNE 15, 2011

So the question is, does Twitter make a better soapbox – a place where anyone can shout about anything and everything that twitters their beaks – or does it make a better sponge rack – a place where Net denizens can lie around a listen to what the cyberworld is saying every minute of the day? My take: It’s both.

Twitter 156

Twitter Industry Trends Course 156

Small Business Mavericks

JUNE 17, 2015

You have a website, a blog, social media channels, probably some paid advertising, a video channel, and other tools to keep up with. One critical question you’ll need to ask yourself is, what can you do to improve your search engine rankings? These are important questions you’ll need to ask yourself.

Analysis 70

Analysis Analytics Statistics Newsletter 70

Small Business Mavericks

MARCH 10, 2012

Social media has taken over many of the functions of a blog, but social media generally only scratches the surface – it takes a blog to really delve deeper into topics. Social media is a good place to determine if your content is up-to-date and if you are creating content that is still relevant.

Small Business 105

Small Business Compete Forums Issues 105

Small Business Mavericks

MAY 10, 2011

Twitter is still a good marketing tool, but spammers have exploited it to a large degree and it has only made managing Twitter more difficult for Twitter employees and for Twitter users. But here’s a question: Did Quora make its policy change because Google is now indexing the site in real time?

Small Business 156

Small Business Twitter Case Study Press Release 156

Small Business Mavericks

MARCH 22, 2011

If you go to a site like Quora, for instance, and type in a query using your competition’s brand name, then you are likely to find questions people have asked about how to use your competition’s products and services. You can often learn a thing or two about the competition from these types of questions on these sites.

Small Business 87

Small Business Sites Case Study Press Release 87

Small Business Mavericks

APRIL 6, 2012

There’s no question in today’s competitive online world. Questions asked by customers, product or service news and general industry related matters are a good starting point. Blogs have become a standard business tool for creating interest, generating traffic, and connecting social media activities with your business.

WordPress 107

WordPress Small Business Software Consultant 107

Small Business Mavericks

AUGUST 13, 2011

Even though it’s a premature question, it’s a good one. After all, when Facebook came out, Myspace was the preferred social media forum and, in the space of a few years, it took over. Basically, it’s a one stop shop for all things social and communication.

Google 107

Google MySpace Privacy Forums 107

Small Business Mavericks

APRIL 9, 2012

In general, they are not really looking at whether or not your content is good or great – they just want that information, or the answer to their questions. This is the group that will, initially,’vote’ your site up by linking and using social bookmarking tools. Customers are there to spend money.

SEO 93

SEO Content Social Bookmarking Groups 93

Small Business Mavericks

FEBRUARY 16, 2011

Now the question is, how can small business owners and other marketers use this data to improve their SEO for targeted search terms? And, another question raised by SEOmoz itself, does the actual content of the tweet affect that rank too? Have you conducted your own experiments regarding using Twitter as an SEO tool?

Case Study 79

Case Study Press Release Small Business SEO 79

Small Business Mavericks

FEBRUARY 16, 2015

Business2Community & Business.com ask a good question: “ Should You Be Blogging On LinkedIn? People visit the site, your network will see it, and it is so easy to do that there isn’t really a good reason not to post on LinkedIn or any other social media channels you create. But where is your blog being seen?

LinkedIn 70

LinkedIn Small Business Curation Sites 70

Small Business Mavericks

OCTOBER 9, 2015

However, since those days, other online marketing tools and platforms have emerged. Social media marketing is still growing, and in many ways achieving huge results for the businesses using it. The question is, how much of these marketing tactics should you employ along with your traditional marketing tactics?

Marketing 70

Marketing Meeting Strategy Mobile 70

Small Business Mavericks

JUNE 21, 2011

Webinars can be powerful marketing tools. You can incorporate Skype into your small business website, allowing your customers to field questions with a simple Skype call. It has become fashionable for businesses to hold webinars online. That’s a good thing. Consider this: Facebook and Skype have integrated. So what, you say?

Small Business 156

Small Business Facebook Instant Messaging Fashion 156

Small Business Mavericks

MARCH 3, 2011

But the Internet offers novelists and publishers a new tool for marketing and publishing. But the question is, What is your small business doing? About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? But what are small businesses doing?

Case Study 79

Case Study Press Release Marketing Small Business 79

Small Business Mavericks

JANUARY 17, 2018

Social media is about sharing, and Facebook users are generous with the information they share about themselves. Write your headline message with a question that starts with one of these two verbs: 1. It’s a powerful tool for online lead generation—when the tool is correctly used. Your headline is crucial.

Facebook 70

Facebook Advertising Features Activities 70

Small Business Mavericks

FEBRUARY 19, 2011

The first can be gained by simply asking a series of questions. Sometimes, it be used as a valuable customer service tool. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? The latter can be achieved by making an offer of some description.

Case Study 79

Case Study Press Release Small Business Adwords 79

Small Business Mavericks

MARCH 16, 2011

Secondly, I think it’s important to point out that Pavel Israelsky classifies four different types of Q&A sites: Social Q&A – Includes sites like Quora, Aardvark, Formspring, and Facebook Answers. What’s The Best Discovery Engine? 2 is a temporary signal. You can leave a response , or trackback from your own site.

Small Business 79

Small Business SEO Sites Case Study 79

Small Business Mavericks

MARCH 20, 2011

I mean, for example, Twitter is a great marketing tool. You are really helping the other site more than your own, so ask yourself this question: Am I linking out to my competition? About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? Just so-so.

Real Estate 79

Real Estate SEO Case Study Small Business 79

Small Business Mavericks

AUGUST 8, 2011

These are questions you’ll have to ask yourself when attempting to use Facebook for branding. By branding yourself completely as an individual, you can gain some business from the tool. Use Facebook as a tool, not weapon. Your company might have a page, but does it have a profile on Facebook?

Brands 98

Brands Facebook News Company 98

Small Business Mavericks

JUNE 24, 2011

Yesterday we discussed the difference between effective and ineffective social media marketing. While big brands are going online to advertise their products, they are also approaching social media and new marketing tools with the same old mindset. An interesting question to answer would be, Why?

Advertising 164

Advertising Brands Engineering Social Media 164

Small Business Mavericks

MAY 22, 2012

That’s means that 70% traffic is flowing around the web from social media, bookmarks, advertising, links and because users directly type urls into browsers. Some marketing experts now lean heavily towards social media, especially Facebook, Twitter and now Google+. That may well be Facebook or Twitter.

SEO 101

SEO Communities Reputation Forums 101