Akamai Marketing

NOVEMBER 13, 2012

You’re social media program should be no different. If you’re like most businesses, you’ll be spending more time on social media next year, so its time to start developing strategy for your social media. Is it possible to really measure social media and determine ROI?

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Akamai Marketing

FEBRUARY 21, 2012

If you read this blog with any regularity, you know that I am a big proponent of measuring social media. Perhaps we are asking the wrong question. Perhaps we are asking the wrong question. Interesting question isn’t it? But it struck me. ” or “Is it worth measuring?” Ignoring customers?

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Akamai Marketing

MARCH 24, 2011

THEN, I’m going to tell you why its relevant to social media. There was no time for large scale innovation, manufacturing plants at that time had to work with the tools and time frame they were given (sound familiar?) The idea holds water, or soda or a Belvedere vodka if your like me.

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Akamai Marketing

NOVEMBER 25, 2011

All this social media marketing? Why bother using social media for customer service? Interesting question, right? Is your social media person this human? Do you think customer service via social media is a waste of time? What’s it all about? Would you do it?

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Akamai Marketing

FEBRUARY 3, 2011

The White Rabbit was talking to her, but much of it was non-nonsensical, Alice was intrigued, so she began to follow the talking White Rabbit, until she found herself falling into an endless, cavernous rabbit hole, when she finally stopped falling, she found herself in another world.Wonderland, also known as Social Media.

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Akamai Marketing

JULY 28, 2011

Laser focused and sincere the question came: “How many followers should I have on Twitter?&# It’s still a common question, mostly I believe, because its the easiest to measure, its a number you can view at a glance. I get this question a lot. So the question then remains, what SHOULD you track on Twitter?

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Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Your currency is your social media VALUE.

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