Ari Herzog

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Stuck on Social Media? Got a Question?

Ari Herzog

There are so many people telling you so many different tips to use so many different social media tools. If you can’t see the video above, it’s here. -- Thank you for reading Stuck on Social Media? Got a Question? It’s normal to feel trapped and lost and not know how to keep moving. at AriWriter.

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The ROI of Social Media

Ari Herzog

Pam Moore created a Twitter chat last night and asked people to explain the return on investment of social media. Some responses: One thing I'll offer off the bat: ROI is vital, but not every social activity should have ROI. Stop asking about social media ROI and start learning how to measure.

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Questioning Why I Still Use Twitter

Ari Herzog

Shonali expands: Whether you’re using social media for personal reasons or business, there’s nothing like carefully nurturing relationships, especially those that start with an @. Their tweets range from nonprofit communications to public administration to social media marketing. Photo by darnok. Each has a unique voice.

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Bring Balance to Your Social Media

Ari Herzog

Penelope Trunk once wrote about portraying yourself on social media : Each of us is multi-faceted. With a selection of media to choose from, we can express different parts of ourselves in different ways. Follow my blog to read my insights on digital media. Any questions? Follow me on Google+ to see my ideas.

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When Social Media Confuses You

Ari Herzog

Social media can be tough to master. If you have a question you’ve been dying to ask and/or would like to learn my perspective, post a comment below. Please continue reading When Social Media Confuses You and leave a comment if inspired. Got a question? This is where I can help you. Contact Ari today!

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How Necessary is a Social Media Plan?

Ari Herzog

Gabrielle Medecki, marketing director for Wolfgang’s Vault (a kick-ass 9-year-old music website if you’ve never visited) questions whether the creation and guidance of a social media plan (also called a social media policy or a social media strategy) is a sound business decision.

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Social Media is For Me, Not You

Ari Herzog

Robert Gibbs may be leaving his job as White House press secretary but the social media tools developed during his time on Capitol Hill — namely the @PressSec Twitter account and weekly video responses to tweeted questions — will remain in place and be continued by his successor. Alternate video link.