Small Business Mavericks

JUNE 5, 2015

A survey of small business owners (SMBs) indicates that 61% of them show no return on investment (ROI) with social media. However, they’re still willing to spend money on social media. increasing the time they spend on social media? How are they comparing the social media platforms?

ROI 70

ROI Social Media Survey Small Business 70

Small Business Mavericks

JUNE 24, 2012

Is it possible to spend too much time on social media? This is a question that I hear every now and again. After all, I teach small business owners how to incorporate social media into their daily routines. But I have to tell you that I think you can spend too much time on social media.

Social Media 101

Social Media ROI Small Business Questions 101

Small Business Mavericks

JANUARY 9, 2013

SEO and social media marketing strategies. Judging ROI. If the answer to any of these questions is “no,” then you likely will not find a buyer. If you want to buy and sell websites online, then you need to work the following knowledge into your basic game plan from the beginning: Viable exit strategies.

Real Estate 93

Real Estate Energy ROI SEO 93

Small Business Mavericks

APRIL 3, 2012

The bane of any marketing consultant is the question about proving social media’s ROI. An easy answer is to compare social media with newspaper advertising. A little tongue in cheek, it still makes some valid points about social media marketing and ROI.

ROI 111

ROI Social Media Small Business Reputation 111