Socialized

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Tips for Using Facebook Fan Pages

Socialized

based interactive marketer Rosetta, found that 59% of the 100 leading retailers, including Best Buy, Kohl’s and Wal-Mart, are using Facebook. In fact, when I made informal inquiries into what companies had the best Facebook pages, large retail brands were most often cited. This creates a sense of urgency and drives people to the page.

Facebook 199
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What Do They Mean by Social Any Way?

Socialized

Which raises a second question – Can socialness be added to an existing Web site or must it be built in from the start? Its informational value is questionable. It has a few features that might seem social, like flagging posts, and discussion forums, but the site is decidedly anti-social, Web 1.0. Most wikis aren’t that social either.

Web 2.0 154