B2B Testimonials: Seven Things to Do When Clients Won’t (or Can’t) Talk
Webbiquity SMM
JULY 9, 2012
But obtaining and publishing client ratings and reviews is much more difficult in the b2b world. Blind case studies: write those case studies, just use generic descriptors (e.g., “a large telecommunications firm”) in place of the actual client name (e.g., Image credit: Carla Zanoni. Here are seven possible tactics.
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