Waxing UnLyrical

AUGUST 29, 2012

we decided to give the WUL team a bit of a break. So we’re re-running some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team. You just read Toon Time: Nice to Tweet You , originally posted on Waxing UnLyrical , published by Shonali Burke.

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Team Publishing Google Twitter 164

Waxing UnLyrical

SEPTEMBER 2, 2020

I’ve grounded it in a really good place – the Centre, and what Adrian and his team (now including me 😊) are producing is world-class training content. Founder and publisher of Waxing UnLyrical, Shonali Burke helps purpose-driven brands bring big ideas to life.

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Course Training Consultant Class 130

Waxing UnLyrical

DECEMBER 21, 2018

This is a group exercise for an internal team working for a client. You need to find your audiences and influencers and on which platforms they publish. There are many your team can use to streamline this research. List about five categories where threats or barriers could exist.

Strategy 220

Strategy Analysis Collaboration Small Business 220

Waxing UnLyrical

APRIL 9, 2020

So prep and boost both the producing team and enjoy the moment. Founder and publisher of Waxing UnLyrical, Shonali Burke helps purpose-driven brands bring big ideas to life. Done right this is where relationships are built, both with the audience as well as between people in the audience. I think Ann-Sofie is right on. #1

Eventful 334

Eventful How To Energy Training 334

Waxing UnLyrical

JUNE 21, 2017

In May, we saw a fab team from Mississippi State University Extension Service take their seats at the #measurePR “table.” Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Research 183

Research Sentiment Banking Upcoming 183

Waxing UnLyrical

JULY 20, 2016

Understanding real-time employee capacity allows you to determine whether or not your team is able to take on new clients, appropriately serve current accounts, and determine future hiring decisions for the agency. This can be done by simply dividing annual revenue by the number of employees on your team. Total Operating Expenses.

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Cost Insurance Project Team 100

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Even though this is a well-known idiom, every time I hear or see it I picture the proverbial tire hitting asphalt. I love a good idiom.

Creative Commons 242

Creative Commons Conference Sports LinkedIn 242

Waxing UnLyrical

AUGUST 2, 2018

Gather feedback from your sales and customer service teams. LinkedIn is better for B2B companies that publish thought leadership articles and get recommendations. She and her team work with clients to create outstanding content and get it in front of the right people so they can hit their overall business goals. Create surveys.

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Content Brands Findability Marketing 124

Waxing UnLyrical

AUGUST 16, 2012

The contest is based on a Final Four-style bracketed arrangement, pitting teams against one another in qualifying prelims and high seed vs. low seed match-ups. Each bracket consists of 64 teams in the original categories, but on a national rather than local level. The truly competitive teams rose to the top rather quickly.

Journal 175

Journal Compete Team Klout 175

Waxing UnLyrical

JUNE 7, 2012

He could see how stressed I was getting, and suggested dropping one publishing day, specifically, Mondays. So how would it be if we just didn’t publish on Mondays? It would stress me out a lot less, and the team thinks it’s a good idea too. I was talking to Richard Bagnall about this not too long ago.

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Flickr Energy Publishing Travel 174

Waxing UnLyrical

NOVEMBER 23, 2015

It also allows us to extend our flexibility while still allowing a core team to be in control because there are layers of approval and posting rights. This blog inspired me tremendously when I was starting to blog and write social content for a recruiting team. Rob Biesenbach. “This is from my monthly email.

Consultant 100

Consultant LinkedIn Collaboration Team 100

Waxing UnLyrical

JUNE 3, 2016

Paula Kiger also had this to say: A2 seems like much of the solution is educating the clients (and your own team sometimes) re: why (and how) other metrics matter #measurepr. A5 If you have a team with more time than money (ie, intern) an hr/day on Google News is pretty comprehensive. ” #measurepr. But it’s huge. See you soon!

Metrics 100

Metrics Analysis Banking ROI 100

Waxing UnLyrical

AUGUST 31, 2012

we decided to give the WUL team a bit of a break. So we’re re-running, with relevant updates, some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team. ” And from the team to you – have a terrific Labor Day weekend! Funny+useful=awesome.”

Twitter 154

Twitter Flickr Klout Case Study 154

Waxing UnLyrical

MAY 13, 2011

It was a Saturday morning and your Grinnell Tigers 8 th Grade Boys “B&# team was playing its hated rival, the South Tama Trojans. Though I’m not sure those are even legal to give in 8 th Grade boys’ “B&# team basketball. Image: Jimee, Jackie, Tom & Asha via Flickr, CC 2.0.

Privacy 237

Privacy Flickr Policies Google 237

Waxing UnLyrical

NOVEMBER 10, 2014

Why: This is something you’re going to run into if you’ve been publishing content online for a while. Why: Jim Dougherty is a master blogger (which is why I’m so happy he’s part of the WUL blogging team ). I guess this is how. Had your content stolen? Get over it. How to write a compelling headline.

Knowledge Base 177

Knowledge Base Consultant Blogger Tips 177

Waxing UnLyrical

AUGUST 28, 2012

we decided to give the WUL team a bit of a break. So we’re re-running some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team. originally posted on Waxing UnLyrical , published by Shonali Burke. Today’s pick (by moi!) He also blogs.

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Conference Meeting Flickr Curation 186

Waxing UnLyrical

NOVEMBER 9, 2017

The kind of kickass team (18 incredibly talented and diverse pros just on paper!), Because that is EXACTLY what I – with my kickass team – would have done for this company. Here’s how else I won: I got really really REALLY excited over this product/project. And we’ll keep each other going.

Proposal 122

Proposal Banking Consultant Training 122

Waxing UnLyrical

OCTOBER 17, 2012

Enlist team members to dig through archives or reach out to stakeholders who may be able to lend good imagery to the cause. At this point, further brainstorming with your internal team or even bringing in a video production company or a producer to help you evaluate your options might be time well spent. A strong idea executed well.

Video 222

Video Public Domain Project Cost 222

Waxing UnLyrical

FEBRUARY 1, 2013

Last week Ryan Derousseau was kind enough to publish a Q&A with me on what businesses should take into consideration when hiring a PR firm. That means it is both your right and prerogative to lay out what kind of support you are looking for, what kind of team you’re looking for, and what your budget is.

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Tips Consultant Proposal Flickr 204

Waxing UnLyrical

JULY 25, 2016

Why: “There are lots of ways to look at metrics, but we decided to work solely from the data we had from last year, and not from projections,” writes Gini Dietrich as she explains her team’s approach to measuring efforts for a high-level client. Measuring the Effectiveness of News Releases — A Case Study.

Case Study 100

Case Study Study Banking Metrics 100

Waxing UnLyrical

JUNE 27, 2012

And that’s when its Communication team thought that it needed to do something different to engage young Indians to buy their first car. You just read How Nissan Micra Rode the Social Media Bandwagon , originally posted on Waxing UnLyrical , published by Shonali Burke. Learn more about Ancita via her About.me page.

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Social Media Campaign Flickr Buy 227

Waxing UnLyrical

AUGUST 22, 2012

The main problem facing Team Zuck at the moment is how to turn those millions of users into dollars that shareholders can benefit from. originally posted on Waxing UnLyrical , published by Shonali Burke. In the past, I’ve made the argument that your privacy is not Facebook’s responsibility, and I still believe that.

Privacy 198

Privacy Facebook Apple Yahoo 198

Waxing UnLyrical

SEPTEMBER 5, 2012

You just read Do Your Career a Favor, Be Replaceable , originally posted on Waxing UnLyrical , published by Shonali Burke. In addition to developing strategy for the institution she co-ordinates an informal learning collective comprised of members of the U of R community who have a shared interest in social media.

Training 185

Training Flickr Collaboration Social Media 185

Waxing UnLyrical

NOVEMBER 18, 2016

The Master Course has been instrumental in helping me educate and empower my team to utilize and participate in the Social PR movement within our organization.” Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Course 100

Course Banking Organization Consultant 100

Waxing UnLyrical

FEBRUARY 15, 2016

Why: “You might have the authority to tell people what to do, but if you’re an ineffective leader, you won’t be able to guide and motivate your staff to accomplish their goals,” says Nicole Fallon Taylor as she explains why “there’s more to leadership than having a high-ranking title and being in charge of a team.”

Consultant 100

Consultant Skills Authentication LinkedIn 100

Waxing UnLyrical

OCTOBER 24, 2016

The Master Course has been instrumental in helping me educate and empower my team to utilize and participate in the Social PR movement within our organization. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Delicious 100

Delicious Banking Sports Education 100

Waxing UnLyrical

JUNE 5, 2018

Even if your management team is not interested in #measurement at this time, do it! Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. #measurepr. A6: And don’t hesitate to ask folks like us for help. A6: Do the work!

Hosting 140

Hosting Creative Commons Analytics Case Study 140

Waxing UnLyrical

JUNE 27, 2016

5 Tips for Building Better Teams by Breaking Down Silos. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. To all those celebrating, have a happy & safe Independence Day!

Public Domain 105

Public Domain Banking Organization Consultant 105

Waxing UnLyrical

OCTOBER 5, 2015

Do you want more loyal customers, more engaged employees, increased sales, improved leadership, better performing teams, and the like?” Founder and publisher of Waxing UnLyrical, Shonali Burke is President & CEO of Shonali Burke Consulting, Inc. ” write Karen Dietz and Lori L. Silverman. Based in the Washington, D.C.,

Proposal 100

Proposal ROI Consultant Journal 100

Waxing UnLyrical

APRIL 10, 2015

3 key elements of a #PRplans : media relations, community relations, team relations. Founder and publisher of Waxing UnLyrical, Shonali Burke is President & CEO of Shonali Burke Consulting, Inc. Having a comprehensive emergency plan was key to preparedness, response and recovery for @myTupelo tornado response.

iPad 100

iPad Consultant Conference Communities 100

Waxing UnLyrical

MAY 2, 2014

Other things take priority over the time one spends blogging, tweaking, editing, linking… and when there is a team of bloggers to manage, that is a lot of time, even if one has help. And as I was agonizing over publishing WUL in such a hit-and-miss way recently, I realized we have something quite extraordinary here… a real community.

Communities 262

Communities Community building Insurance Consultant 262

Waxing UnLyrical

AUGUST 17, 2012

All these women, instead of sending the right message they are signaling to those above that they are not a team player, that they are not ready for promotion. You just read The Intern and the Executive Coach, Part II: Criminal , originally posted on Waxing UnLyrical , published by Shonali Burke. They want to stand out from the crowd.

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Committee Press Release Flickr Team 189

Waxing UnLyrical

JULY 30, 2015

I then asked how our guests felt internal communications and PR should work together: A5 Employees are key source of intel for a company, so #internal #comms should be feeding rest of comms team. Janet Fouts also weighed in: If you don’t enable the team with the right content they’ll make it up trying to help.

Yammer 100

Yammer Consultant Proposal Journal 100

Waxing UnLyrical

MAY 9, 2016

Why: “While Fisher’s team was somewhat hesitant initially to add an Inbound strategy and tactics to their marketing, today they’re some of the most enthusiastic supporters and promoters of the approach,” as you can read in this Weidert Group case study. C3 (Content) Weidert Group Case Study: Fisher Tank Company.

Case Study 100

Case Study Study Training Collaboration 100

Waxing UnLyrical

NOVEMBER 14, 2016

” I think the Esurance marketing team did a great job in attracting people to sign up for their contest. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. It is ingenious in its very simplicity.

Delicious 100

Delicious Insurance Banking Course 100

Waxing UnLyrical

JULY 13, 2015

” writes Ancita Satija in this still relevant WUL classic that examines how Six Degrees PR used a private Facebook page to “break down barriers between team members in different cities.” Founder and publisher of Waxing UnLyrical, Shonali Burke is President & CEO of Shonali Burke Consulting, Inc.

Consultant 100

Consultant Collaboration Skills Organization 100

Waxing UnLyrical

AUGUST 16, 2011

Yesterday, Ken Mueller published a post that he wrote and filmed (it has a video in it) from the beach … while on vacation. This way, I know WUL will still publish, but I don’t have to worry about checking for, and replying to, comments. When I hire subcontractors, I always treat them as part of the team.

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iPad Film Project iPhone 204