Adam Sherk

MARCH 8, 2012

For most publishers social media has earned itself a prominent seat at the audience development table. However many still face issues with strategy, execution and incorporating social into a cohesive program. Here are eight social media questions that publishers should be asking themselves: 1. Have we got our buttons right?

Publishing 215

Publishing Questions Social Media Activities 215

Adam Sherk

AUGUST 11, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pro PR Tips: 100 PR Tips from Rafe Needleman Published as a Book by Adam Sherk on August 11, 2009 Yesterday I received a copy of Rafe Needleman ’s Pro PR Tips in the mail from ITDatabase. Journalists love that. Tip #49: Where’s the fire?

Tips 102

Tips Publishing Press Release Syndication 102

Adam Sherk

APRIL 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at Facebook Open Graph Protocol Integration on News Sites by Adam Sherk on April 26, 2010 There has been a lot of news and reaction around Facebook’s new additions to the Facebook Platform: Social Plugins, the Open Graph protocol and the Graph API.

News 149

News Module Widget Facebook 149

Adam Sherk

AUGUST 25, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 5 Ways to Deal with Seasonal Dips in Search Engine Traffic by Adam Sherk on August 25, 2009 July and August are a time when many content sites see a seasonal dip in all forms of traffic, including search engine referrals.

Engineering 102

Engineering Hitwise Health Care Press Release 102

Adam Sherk

FEBRUARY 17, 2010

At a minimum news sites should set up an official profile and experiment with “buzz this” buttons on their templates. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Sites 118

Sites News Google Facebook 118

Adam Sherk

OCTOBER 8, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Common Causes of Duplicate Content on News Media Sites by Adam Sherk on October 8, 2009 Although search engines keep improving on their ability to deal with duplicate content, this continues to be one of the main SEO issues facing news and content sites.

Sites 105

Sites News Syndication Content 105