Techipedia: Tamar Weinberg

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20 Ways to Cultivate Brand Unawareness in Social Media

Techipedia: Tamar Weinberg

Many businesses use social media to promote brand awareness, and it can be quite effective. Because social media is largely personality-driven, a savvy entrepreneur can level the playing field against much larger competitors and establish his company as a widely recognized, credible source. Your additions are welcome!

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7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.

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The New Dilemma: Social Media Exposes Us to Too Much, Too Often

Techipedia: Tamar Weinberg

Popular blogging platforms like WordPress, Blogger and Tumblr have make it possible for anyone to publish content on the Internet in a matter of minutes. Instead of receiving an email each time one of the blogs you follow publishes a post, simply add the blog to Google Reader and view the latest posts straight from the service.

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What You Can Learn About Social Media Marketing from TLC

Techipedia: Tamar Weinberg

However, the lack of follow-through was unsettling enough that I am publishing this post. TLC made many missteps when it came to their social media marketing efforts. Heck, perhaps TLC will come by and ramp up their social media efforts. It’s not just media. It’s social media.

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5 Ways Social Media is Like a Great Friendship

Techipedia: Tamar Weinberg

When social media started getting popular with businesses, there was a lot of excitement from consumers because they could now interact with companies on a more personal level rather than dealing with companies just like another transaction. 5 Ways Social Media is Like a Great Friendship is a post written by Tamar Weinberg. ].

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The Significance of a Social Media Revolt: How Binders Full of Women Exploded

Techipedia: Tamar Weinberg

In an election this close, at this late a stage, where women represent the majority of the undecided, the significance of this spasm on social media is hard to overestimate. We saw a preview of the Binders backlash on social media earlier this month in the vice presidential debate.

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Social Media Purism Stupidity is what Gets You Fired

Techipedia: Tamar Weinberg

Ten years ago, social media marketing did not exist. In the beginning, a core group of social media marketers were making waves on sites that have since shut down, creating the foundation for social media marketing as we see it today. There were online communities. People participated on those communities.