Adam Sherk
DECEMBER 9, 2014
But just how much traffic is it currently driving to publishers? In working with a wide range of news and content sites, I know that becoming an approved source and maximizing Google News visibility (through avoiding news crawl errors and editorial optimization) continue to be important priorities. Jan-Nov 2014) Percentage of.
Adam Sherk
NOVEMBER 20, 2014
Google Panda was designed to go after sites with a high volume of thin or low-quality content (among other things) in an effort to improve the overall strength of the search results. We work with a lot of major publishers and nearly all of them have had at least a few titles get hit by Panda in recent years.
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Adam Sherk
APRIL 17, 2014
What are the best tools for publishers looking to track social media activity at the content level? I thought I’d share some of my favorites that are well suited to editorial content sites. These real-time analytics platforms are among the most popular with news and content sites. Chartbeat Publishing. Social Crawlytics.
Adam Sherk
AUGUST 14, 2012
As Pinterest continues to grow in popularity and usage it is becoming not only an important source of traffic and engagement for publishers but also a good source of links. What types of sites get the most links from Pinterest? To make the survey more meaningful I divided the 60 sites into eight categories. Health 46,516 1,593.
Adam Sherk
MAY 14, 2013
When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? I’ve put together a list of some of the main opportunities in broad categories.
Adam Sherk
FEBRUARY 10, 2014
On average, what percentage of referral traffic to publishers comes from search, social media, links and direct navigation? To get an idea of where things currently stand, I pulled 2013 referral data for a selection of 52 magazine and content sites, all well-known brands from major publishers. Other Web Sites 22.3%.
Adam Sherk
NOVEMBER 11, 2014
Mobile is an important and growing traffic source for all publishers, but just how much traffic does it represent? I started with the sites surveyed in my post on search and social traffic and then added several more newspaper, magazine and content sites, for a total of 70 brands. Publishing' Less than 20% 0. Sports 38%.
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