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Link Building Tactics for Publishers

Adam Sherk

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? E-mail newsletters and RSS feeds. Cross-network promotion.

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How to Triple Your Audience and Lead Generation With Content Syndication

Writtent Blog

A relatively little-known option for your marketing strategy is to syndicate content , which carries many of the benefits of guest posting without the attached labor. What is Syndication? The concept of syndication isn’t unique to web content marketing. The concept of syndication isn’t unique to web content marketing.

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Feature Friday: How iGoogle is My RSS Feed HQ

Ari Herzog

You can add RSS feeds, YouTube subscriptions, personalize it with custom themes, and even view your Gmail inbox, all in one place. As you can see, I use iGoogle for all of my RSS feeds. When a blog that I subscribe to publishes a new post, it shows up right there on my iGoogle homepage. How to add RSS feeds to iGoogle.

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Feature Friday: How iGoogle is My RSS Feed HQ

Ari Herzog

You can add RSS feeds, YouTube subscriptions, personalize it with custom themes, and even view your Gmail inbox, all in one place. As you can see, I use iGoogle for all of my RSS feeds. When a blog that I subscribe to publishes a new post, it shows up right there on my iGoogle homepage. How to add RSS feeds to iGoogle.

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Syndication Best Practices: Reduce the Risk of Being Outranked for.

Adam Sherk

However from an SEO perspective there is a downside, as syndication creates duplicate content issues. Search engines don’t want to show users multiple versions of the same content, so when an article has been syndicated it’s likely that one version will be given prominence – and that may or may not be the original.

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Yahoo News Syndication: Attribution Links Not SEO-Friendly

Adam Sherk

In looking at syndicated content on Yahoo News, most of the syndicated articles do not include attribution links (each news source likely has to request or provide them), but among those that do exist there is a problem. Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals?

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4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

The problem usually starts before you begin publishing content online. Your online publishing will enjoy a more successful start and have a better chance of surviving if you begin by developing streams of information that serve as ongoing sources for ideas and research. What am I going to say?