Dave Fleet

NOVEMBER 29, 2010

Tweet A couple of years ago, I wrote a post about 8 factors to consider when selecting a “ social media expert.&# Chris Kieff wrote a post last week giving his thoughts on some numbers-focused ways to select a social media consultant. So, without further ado, here are nine ways to evaluate a social media agency.

Social Media 403

Social Media Proposal Consultant Wikipedia 403

Dave Fleet

SEPTEMBER 7, 2010

As social networks become more and more prevalent, we’re at the point now that almost every client brief appears to point, on its surface, to one of a few key networks. Using just a demographic rationale, you could propose similar social media campaigns for all of them. What do you think?

Social Media 391

Social Media Proposal Analysis Policies 391

Dave Fleet

SEPTEMBER 27, 2011

Last night I spoke on a panel for the American Marketing Association on the topic of “ How to launch and implement a social media initiative.” ” One of the questions revolved around whether panelists had encountered problems with legal departments when introducing social media initiatives.

Social Media 366

Social Media Tips Proposal Case Study 366

Dave Fleet

JANUARY 26, 2021

Social media usage has surged while wide-reaching lockdowns have accelerated digital transformation for businesses over the last six months. Social media issues just scratch the surface. Social media is not homogenous – and it’s not going away. Shifting towards a privacy-first stance.

Privacy 195

Privacy Marketing Data Proposal 195

Dave Fleet

AUGUST 24, 2010

This year I’ve thrown my hat in the ring and submitted a SXSW 2011 panel proposal with Scott Stratten (UnMarketing), Chris Barger (General Motors) and Sarah White (HRM Direct) entitled Personalities, Policies & Problems: Companies and Employees 2.0. What role can and should social media play in recruiting?

Policies 274

Policies Company Proposal Privacy 274

Dave Fleet

APRIL 15, 2013

Nothing hurts the credibility of a pitch, a proposal or a program like sloppy mistakes. more on this in my recent presentation on Social Media at Scale that I gave at PodCamp Toronto ). Understand converged media. This point began life as “understand social media” but nowadays it’s broader than that.

Tips 420

Tips Proposal News Industry 420

Dave Fleet

APRIL 15, 2013

Nothing hurts the credibility of a pitch, a proposal or a program like sloppy mistakes. more on this in my recent presentation on Social Media at Scale that I gave at PodCamp Toronto ). Understand converged media. This point began life as “understand social media” but nowadays it’s broader than that.

Tips 353

Tips Proposal News Industry 353