Social and Logical

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Oliver Peoples Online

Social and Logical

I follow them on Twitter and came across a link to one of their videos explaining how to select the right frames for different face shapes. It provides viewers with a personable, interactive experience, while showcasing the product. This changed when I came across their online presence. I think it is important to note this video.

Price 150
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Using Applied Behavioral Analysis in Social Media

Social and Logical

Examples of antecedents on the web include basic links, display ads, headline titles and Twitter/Facebook posts. Examples of consequences: the acquisition of helpful or valuable knowledge, feeling recognized, the discovery of an ideal product, service or connection. Consider these three sequential components. The Antecedent.

Analysis 186
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The Art of Being Personal While Sticking To Business Objectives

Social and Logical

I’m sure you’ve had the experience of looking up brands on Twitter and finding that these companies might only have about 100 followers or so. When social media becomes work and money is at stake, fun and effortlessness seem to really diminish. What used to be fun becomes more of an obligation.