Firebelly

MARCH 15, 2012

Good news for e-commerce players looking to cash in on Pinterest: Products I Love is the third most popular pinboard name, and pins that exist on pinboards about Products are the most likely to be liked by other users. Food is the fastest-growing pinboard category.

Fashion 203

Fashion Case Study Metrics Project 203

Firebelly

APRIL 6, 2015

Share behind-the-scenes photos to provide your customers insight of what’s to come—perhaps a new product or contest? Create unique hashtags for your brand or its products. This make it easier for you to track brand mentions and can help alleviate confusion on the appropriate hashtag to use when talking about your product.

Instagram 100

Instagram Syndication Hashtag Foursquare 100

Firebelly

JANUARY 11, 2012

A recent report by eMarketer revealed that there was an immediate boost to brand advocates’ likelihood to purchase products after being exposed to them in a social media campaign. Those same advocates were also much more likely to recommend the product to friends and family. Even better?

Campaign 180

Campaign Social Media Brands Report 180

Firebelly

APRIL 6, 2015

Share behind-the-scenes photos to provide your customers insight of what’s to come—perhaps a new product or contest? Create unique hashtags for your brand or its products. This make it easier for you to track brand mentions and can help alleviate confusion on the appropriate hashtag to use when talking about your product.

Instagram 100

Instagram Hashtag Syndication Foursquare 100

Firebelly

APRIL 6, 2015

Share behind-the-scenes photos to provide your customers insight of what’s to come—perhaps a new product or contest? Create unique hashtags for your brand or its products. This make it easier for you to track brand mentions and can help alleviate confusion on the appropriate hashtag to use when talking about your product.

Instagram 100

Instagram Hashtag Syndication Foursquare 100

Firebelly

OCTOBER 6, 2014

Real Purity is an environmentally-conscious cosmetics company that has been developing and producing all natural, organic and cruelty-free body care and cosmetic products for chemically insensitive and environmentally conscious consumers for four generations. Firebelly will be providing a combination of owned, News'

Chemicals 161

Chemicals News Organization Company 161

Firebelly

FEBRUARY 14, 2012

Brains on Fire says it best, “Reframing conversation is about going from what role does our product play in people’s lives to what role can we play? It’s from a product role to a social role.”. Is your brand playing the product role or the social role? It’s time to start viewing your fans as friends and build a relationship.

Tips 167

Tips Facebook Conversation Questions 167

Firebelly

NOVEMBER 30, 2015

The Pin It button allows visitors to your website to easily save products they like to Pinterest—exposing their friends and followers (and potential shoppers) to them too. Fill these boards with Product Pins to make it easy for people to buy. Create holiday gift boards.

Retail 100

Retail Social Networking Buy Social Media 100

Firebelly

NOVEMBER 29, 2011

Here are few examples: What are the top 5 reasons someone would need or want your products or service? What are the top three things people should avoid when selecting your products or service? What three industries could most benefit from your product or service?

Social Media 184

Social Media SEO Marketing Industry 184

Firebelly

JULY 8, 2011

The goal seems to be to establish a stratosphere of Google products, all under the Google name, to build up a hefty set of compatible Google-y features for Google+. New users to the social networking service will encouraged to use all of Google’s products, from the blogs to photosharing and probably even Google Docs.

Google 196

Google Picasa MySpace Upcoming 196

Firebelly

MARCH 16, 2015

Engage with your audience first, win them over with your charm, and then when they ask you about your product, it’s not really selling. In addition to using the hashtags you’ve created for your brand or product, use the hashtags your customers may be using (if they differ from your own.). 2) Don’t just sell. 3) Tweet after lunch.

Twitter 100

Twitter Hashtag Buy News 100

Firebelly

NOVEMBER 7, 2011

By Jason Kincaid Google+ is taking another major step needed toward becoming a full-fledged Facebook rival: it’s launching Google+ Pages, which allow brands, products, companies, businesses, places, groups, and everyone else to establish a presence on the service. Google+ Launches Branded Pages.

Google 193

Google Policies Social Networking Groups 193

Firebelly

MARCH 7, 2013

All you have to do to enter this contest is fill out the entry form, including a photo of and/or the eCommerce product you currently sell or would like to start selling along with a caption that explains why you should win this amazing eCommerce prize! The Photo Contest entry period ends March 11, so now is your last chance!

News 149

News Template Templates Mobile 149

Firebelly

MARCH 16, 2015

Engage with your audience first, win them over with your charm, and then when they ask you about your product, it’s not really selling. In addition to using the hashtags you’ve created for your brand or product, use the hashtags your customers may be using (if they differ from your own.). 2) Don’t just sell. 3) Tweet after lunch.

Twitter 100

Twitter Hashtag Buy News 100

Firebelly

NOVEMBER 17, 2011

Nordstrom uses several pin boards to share products and trends with followers. Why It Works: It exposes customers to specific products the brand is trying to push, similar to a features column in a fashion magazine. Pinterest can work wonders for your brand, but you have to figure out how it works for your product.

Conversation 229

Conversation Brands Fashion Loyalty 229

Firebelly

DECEMBER 2, 2013

No longer does one have to go into the store, read the different product information, talk to a salesman that is probably a little biased, and then leaved stressed and no longer wanting to shop. With the rapid growth in technology, social media sites and apps have made shopping and comparing so much easier.

Buy 151

Buy Price Project Review 151

Firebelly

JANUARY 30, 2012

By Jason Keath So the question is, can brands get real business value out of a photo sharing app that is not focused on link sharing or buying products or distributing specials to fans? By Bernadette Jiwa Instagram provides ‘real time’ insights into how people are interacting with the world and most probably your product.

Instagram 187

Instagram Mobile Social Networking Buy 187

Firebelly

DECEMBER 26, 2012

So you shot a video of your latest product offering and you want to get some SEO/content marketing juice out of it. If you shoot a short product demo video and put it on YouTube, you’ve got a great chance of winning a YouTube search. Try putting up a transcription of the audio in with the actual media file.

Video 191

Video Content Tips Marketing 191

Firebelly

JANUARY 22, 2018

You’re looking for the people who might eventually purchase your product or service. While offers will vary across industries, the general rule of thumb is that all offers should have a deadline, and you should be sure new customers taking advantage of a short-term offer get the best initial impression of your product or service.

Marketing 181

Marketing Influencer SEO Adwords 181

Firebelly

OCTOBER 30, 2013

For brands, hashtags can be a great way to get costumers interacting with a product or promotion. It has evolved from being just a symbol into allowing people to easily aggregate and organize tweets, status updates, and photos that all have something in common throughout Twitter, Facebook, Instagram, Google +, Tumblr, and Pinterest.

Hashtag 170

Hashtag Tumblr Aggregator How To 170

Firebelly

DECEMBER 16, 2013

Influencer disliked the product. Show proper influencer attribution. *In In a survey, these were the top reasons for negative experiences with influencers: Campaign was not organized. Influencer did not receive enough compensation. Step 3: Optimizing Content Distribution. Do not isolate your content to one channel- use multiple platforms.

Influencer 233

Influencer Marketing Authentication Survey 233

Firebelly

JULY 12, 2011

Does your product come with pretty pretty graphics and charts? Is your product in tiny, adorable packaging? I’ll admit it. I’m a sucker for pretty packaging. Which is how, in college, my roommate and I ended up with a case of adorable and tiny-sized yet almost impressively terrible tasting Gatorades.

Tweetdeck 193

Tweetdeck HootSuite Hashtag Applications 193

Firebelly

MARCH 30, 2015

Get in touch with bloggers and influencers who only write or post about these types of products. By this, try to set up some sort of regular occurring post from them and offer to send new samples of products their way. Are you a all-natural, gluten free granola bar company? Create a partnership. Be genuine.

Influencer 100

Influencer Engagement Sample Samples 100

Firebelly

MARCH 30, 2015

Get in touch with bloggers and influencers who only write or post about these types of products. By this, try to set up some sort of regular occurring post from them and offer to send new samples of products their way. Are you a all-natural, gluten free granola bar company? Create a partnership. Be genuine.

Influencer 100

Influencer Engagement Sample Samples 100

Firebelly

DECEMBER 12, 2012

Pay attention to apps that are already sharing visual content and then determine a way to engage visually with your audience and potentially your products on that platform. How can your business connect visually with your customers? Where Are You.

Mobile 183

Mobile Content Travel Foursquare 183

Firebelly

NOVEMBER 28, 2012

If a company is planning to launch a new product or host a special event a Secret Board can be created in advance, along with content, images, and descriptions for each pin. Pinners will appreciate this new feature and it will encourage more personal users to join as well.

Features 180

Features Privacy Hosting Mobile 180

Firebelly

JANUARY 10, 2012

Conversations on your Facebook page should be about people and not all about you and your product. Conversations are critical for building relationships through interactions with your fans. Conversations should be inclusive, relevant and influential. So how do you this? Start with this: 1. Use relevant, evolving content.

Tips 184

Tips Content Facebook Conversation 184

Firebelly

SEPTEMBER 25, 2017

Other types of comments you should consider deleting are blatant spam posts, or people trying to sell or promote a competing product/service. Some examples include when there is cursing, inappropriate photos, or a known troll is excessively harassing every post.

Social Media 150

Social Media Construction Social Media Management Compete 150

Firebelly

AUGUST 15, 2012

A brand can celebrate top fans by giving a shout out to a fan of the month, send a gift card to a local coffee shop or a free product or service from the brand itself. To avoid losing them, or worse pissing them off, it’s important to celebrate and recognize them. How are you celebrating your top fans?

Facebook 174

Facebook Applications Communities Course 174

Firebelly

AUGUST 5, 2011

After all, it’s about time for mobile platforms to be considered in the production of every website, as more people are owning smartphones. There are three essential steps, though, that should be followed during website production. This doesn’t mean making a completely new version of the website built just for mobile.

Mobile 202

Mobile Apple Hubspot Applications 202

Firebelly

APRIL 22, 2013

By Amanda Peters Facebook’s long awaited mobile product, Facebook Home, is not about a new phone but about making Facebook a content platform for a mobile audience. It’s still too soon to grasp a full understanding of the pros and cons – but we can start speculating. 4 Thing Marketers Need to Know about Facebook Home.

Facebook 183

Facebook Marketing Mobile Advertising 183

Firebelly

NOVEMBER 1, 2013

Pinterest Announces First Ad Product: Promoted Pins. Promoted pins are launching on Pinterest. Learn all about it in the 5-must reads below. By Lauren Indvik It’s been a long time coming: Pinterest, the heavily funded, 3 year-old image and video-sharing network, announced that it is going to begin experimenting with paid advertising.

Advertising 161

Advertising Social Media Groups Groups 161

Firebelly

MARCH 30, 2012

Like this page for ongoing updates on new products, announcements and stories. Stay in the loop by “Liking” these 9 pages run by Facebook employees. Facebook’s primary page with nearly 65 million fans. Facebook Marketing Solutions. Facebook Marketing Solutions helps marketers reach their customers on Facebook.

Facebook 197

Facebook Mobile Education Issues 197

Firebelly

NOVEMBER 4, 2013

Metaphorically speaking, Apple offers me a writing utensil through their creativity and inspiration of the design of their products which Firebelly in turn puts to paper by creating brilliantly colorful marketing strategies. For me, working with these two seeming dichotomous companies has been a dream come true.

Apple 173

Apple Retail Software Engineering 173

Firebelly

APRIL 30, 2012

Here are the five most productive ways to increase social media ROI by linking the two. Be relevant, be active, be social. Then start pinning email to Pinterest for faster ROI, by linking your email marketing campaigns to your Pinterest usage.

ROI 244

ROI Social Media Campaign Brands 244

Firebelly

OCTOBER 22, 2015

For an e-commerce site, it’s as simple as buying a product, going through the checkout. Ask your customers what matters to them and re-writing your landing pages to speak to the pain points your product or service solved for them– that’s a great place to start. So, here’s Jesse’s take… What is conversion?

Conversation 100

Conversation Buy B2B Consultant 100

Firebelly

OCTOBER 3, 2013

Every year following Apple’s product announcement there is a flurry of excitement among the tech community and consumers alike. Where is your audience coming from?

Mobile 160

Mobile Statistics Apple iPhone 160