Direct Marketing Observations

MARCH 4, 2021

My thinking around social media has evolved. As has social media. At each place, my sole focus was on Social Media. So what determines social media success in any organization? Trust your process and your people. A lot has changed since I first had the idea, including myself. Two things.

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Social Media Company Instagram Organization 324

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.

Collaboration 86

Collaboration Tools Social Media HootSuite 86

Sprout Social

SEPTEMBER 11, 2023

Natural language processing (NLP) is an artificial intelligence (AI) technique that helps a computer understand and interpret naturally evolved languages (no, Klingon doesn’t count) as opposed to artificial computer languages like Java or Python. What is natural language processing? How does NLP work? NLP is what powers these tools.

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Process Sentiment Analysis Applications 108

Social Media Today

NOVEMBER 12, 2023

YouTube continues to improve its 'copy strikes' process.

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Process YouTube 209

Ignite Social Media

JULY 24, 2023

You can put your heart and soul into your social media posts, but without taking a hard look at your brand’s past performance, it can be challenging to achieve the results you want going forward. We’ll also cover the key essentials of what is a social media audit and how to use one to optimize your social media presence.

Social Media 148

Social Media Analysis How To Syndication 148

Webbiquity SMM

NOVEMBER 2, 2021

Now that social media has become such a key part of our lives, social media platforms (as well as purpose-built professional networking platforms like Kinetic ) may be the best places for networking. Different social media platforms lend themselves to different social experiences.

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Industry Social Media Tips Platform 235

Social Media Today

APRIL 11, 2024

New protection measures, designed primarily to protect younger IG users.

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Process Instagram 189

Social Media Today

OCTOBER 18, 2023

The process aims to replicate how brain neurons work to process visual inputs.

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Process 175

Social Media Today

APRIL 11, 2024

New protection measures, designed primarily to protect younger IG users.

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Process Instagram 191

Ignite Social Media

SEPTEMBER 11, 2023

No company feels like they have enough resources for what social media requires. Whether you have a large team at a large corporation or a small team at a start-up, you’ll probably find insufficient resources allocated for social media management.

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Team Social Media Social Media Management How To 167

Social Media Today

MAY 9, 2023

Meta's improving its payout process for Reels ads, which will enable more creators to make money from their clips.

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Process 193

Buffer Social

DECEMBER 15, 2021

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. A company’s social media profiles also act as a space where anyone can get to know your company much better, helping to build a stronger online brand. Let's dive in! ✨ 1.

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Social Media Management Process Social Media Applications 82

Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. If you’re growing your business and footprint online, this is the best time to understand social media SEO. What is social media SEO?

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SEO Social Media Strategy Hashtag 154

Social Media Today

JANUARY 26, 2023

AI creation tools are evolving fast - but should you be incorporating them into your process?

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Process Tools 209

Social Media Today

MARCH 18, 2024

You'll now need to tick a box when you upload realistic-looking AI-generated content.

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Process YouTube Content 176

Ignite Social Media

MARCH 18, 2024

million followers across major social platforms, Duke Men’s Basketball has the largest following of any college sports team – even bigger than Duke University itself. Their social media presence is truly in a league of its own. So how have they built such a commanding social media empire? With over 5.4

Social Media 96

Social Media Marketing Nielsen Resources 96

Audiense

JUNE 21, 2021

Social media segmentation is an approach to consumer segmentation based on social media consumer data. It’s the process of dividing your social media audience’s key characteristics like shared interests, online behavior, affinities and conversations into smaller segments.

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Social Media Process Data Conversation 184

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. And businesses recognize the power of social media in driving tangible results. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. However, social media is also the fastest-evolving channel.

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B2B Trends Social Media UGC 117

Social Media Today

MARCH 16, 2023

The process could help social platforms avoid SMS fees for authentication requests.

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Authentication Process SMS Platform 183

Social Media Today

SEPTEMBER 26, 2023

An interesting way to increase engagement with the pitching process.

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Process Engagement 201

Social Media Today

MARCH 12, 2024

Apple’s SKAdNetwork provides campaign insight, in line with the iOS App Tracking Transparency framework.

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Campaign Process Apple 184

Social Media Today

JANUARY 17, 2024

The tool enables you to create unique music based on text prompts in the app.

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Process Tools 193

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “ the original social media agency ” because we were the first social media agency created out of whole cloth in the United States.

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Social Media Advertising Team Proposal 172

Social Media Today

MARCH 12, 2024

Apple’s SKAdNetwork provides campaign insight, in line with the iOS App Tracking Transparency framework.

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Campaign Process Apple 166

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

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Template Templates Social Media Tips 134

Bill Hartzer

FEBRUARY 27, 2024

Bluesky , the innovative open social network, has thrown open its doors to the public on February 6, 2024, marking a significant milestone in the realm of social media. This pivotal event served as the launching pad for its journey toward becoming a powerhouse in the realm of social media.

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Social Media Open Source Social Networking Communities 94

Sprout Social

JANUARY 9, 2024

According to The Sprout Social Index™ , consumers across age groups agree the most memorable thing a brand can do on social media is respond to customers. Evolving your social strategy to meet consumer demands requires you to listen better, scale your customer care efforts and integrate your social and customer data.

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Social Media Sentiment Data Team 122

Social Media Today

MARCH 23, 2023

The process enables you to launch a Reddit campaign in three steps.

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Reddit Process Campaign 164

Social Media Today

SEPTEMBER 26, 2023

An interesting way to increase engagement with the pitching process.

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Process Engagement 169

Social Media Today

APRIL 3, 2023

Instagram continues to lean into more private sharing processes.

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Process Instagram Engagement 196

Sprout Social

DECEMBER 6, 2023

You’d be hard-pressed to find healthcare marketers that don’t understand the value of social media for healthcare , according to Jill Florence, Director of Enterprise Sales at Sprout Social. However, as Katherine Van Allen, Senior Solutions Engineer at Sprout, points out, the benefits of social outweigh the risks.

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Social Media Privacy Insurance Guidelines 102

Social Media Today

JANUARY 19, 2021

Pinterest is launching a new, automated ad creation process, which will enable advertisers to better target the right audiences. But there could be a catch.

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Process Advertising 218

agora pulse

NOVEMBER 7, 2019

Are you on a social media team? Put together an approval process, and start streamlining workflows, avoiding errors, and optimizing campaigns. Social media management takes a team—even if you only manage a handful of agency clients or collaborate with colleagues throughout your company. Social media manager.

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Process Team Social Media Social Media Management 70

Social Media Today

DECEMBER 21, 2022

The additional process will add an extra layer of screening to ensure better quality Notes contributions.

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Process Communities Twitter 176

Social Media Today

MAY 10, 2023

For all the talk of change at the app, Twitter is slowly reverting back to its previous processes.

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Process Twitter 184

Hootsuite

SEPTEMBER 6, 2023

Don’t sweat through your blazer: here’s everything you need to know for your social media manager job interview. Then, you can enjoy the fabulous life of a social media manager (77% of social marketers are happy in their jobs… and hey, the salary’s not bad, either ). How did you get into social media?

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Social Media Management Questions Social Media HootSuite 102

Sprout Social

FEBRUARY 1, 2024

Social listening plays a vital role in this area. Tapping into social media conversations points to customer insights that go beyond surface-level metrics and unearth the real needs, desires and pain points of your audience. Social listening can help them learn if it’s an isolated post or requires deeper investigation.

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Social Media Sentiment Loyalty Microsoft 107