Social Media Strategery

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The Career Path of the Corporate Social Strategist: An Introspection

Social Media Strategery

Rather, we purposely set out to ensure that we’ve brought the folks from our Privacy, IT, Legal, Training, and HR teams into the fold. However, our approach has always been and always will be, that social media doesn’t and can’t exist in a vacuum. This isn’t something that one team owns.

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Who Are You Working For?

Social Media Strategery

We now have experts at using social media behind the firewall, social media and health , social media and design , social media and privacy , social media and the DoD , social media and emergency communications , and so on and so on.

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The “New Media Director” Position is Just a Means to an End

Social Media Strategery

Unfortunately, by creating this separate “New Media Director&# position, these agencies have undermined their own public affairs, IT security, privacy, and human resources efforts. The “New Media Director&# position has allowed social media to become this separate, compartmentalized thing.

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Identify the Right People to Manage Your Social Media Initiatives

Social Media Strategery

In social media, you're going to come across issues regarding privacy, IT, legal, communications, and HR, not to mention specific functional areas of your organization. You can't know it all – know what you don't know, and know who to contact for help.

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Government 2.0 Camp - What I Loved and What I'd Like to See Next Year

Social Media Strategery

While I never felt that we were in an echo chamber, I think that all attendees would benefit if we had some panel discussions and presentations led by privacy experts or IT security experts – people who, by their very nature, have to take a very conservative approach to social media.

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Crowdsourcing Our Health – Using Social Media to Educate and Unite.

Social Media Strategery

Privacy – The Health Insurance Portability and Accountability Act (HIPAA) Privacy Rule provides federal protections for personal health information; However, personal health records (PHRs) shared outside of covered entities online are not protected by HIPAA. This is an invasion of privacy! ″ moniker?),

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Social Media and IT Security: Adversaries or Partners?

Social Media Strategery

There are very real privacy, security, and policy barriers to social media implementation, and we must actively work with our IT counterparts to develop collaborative solutions. I know many IT professionals who are huge social media evangelists, and I know communicators who are terrified of losing control of the conversation.

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