Webbiquity SMM

MARCH 13, 2019

However, it’s certainly reasonable to expect that a good number of hiring managers do searches at Google for “IT Recruiter” and then: Download a white paper about “Successful IT Recruiting” or “The Benefits of Passive Candidates.”

Engineering 137

Engineering Social Media Hubspot Marketing 137

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media.

Social Media 167

Social Media Nielsen Press Release News 167

Pam Moore

JANUARY 24, 2020

Gone are the days that a brand can throw out a press release and expect massive brand awareness, media and sales to come rolling in. Download our 105 Factors Impacting Your Digital Brand white paper. Marketers and business leaders must take the time in 2020 to understand the power of personal branding.

Sample 78

Sample Samples Strategy Brands 78

Mindjumpers

DECEMBER 3, 2010

of the person that comes into contact with the content, irrespective of the channel and the format (an informative blog post, an ad, an online video, a press release, a white paper etc.). That context is function of the psychological promise, fulfilling, experience, perception, requirement etc.

Content 213

Content Social Bookmarking Press Release Research 213

Laurel Papworth

FEBRUARY 26, 2012

Cumbersome, with poor oversight, and no understanding of the big Q Questions/issues, but plenty of big A Answers/white papers. Just straight “here’s my press release” statements and the odd jokey statement. We have an issue, Government provides a service and fixes it, we pay taxes for that.

Crowdsourcing 103

Crowdsourcing Collaboration Press Release Issues 103

Socialmedia.biz

JULY 23, 2017

You can create a content library where you add blog posts, job listings, white papers, press releases, etc. One of the more helpful employee advocacy platforms, PostBeyond also offers solutions for brand resource management, employer branding, process management and social selling.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

You can create a content library where you add blog posts, job listings, white papers, press releases, etc. One of the more helpful employee advocacy platforms, PostBeyond also offers solutions for brand resource management, employer branding, process management and social selling.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Writtent Blog

DECEMBER 20, 2023

For example, if you need to write a white paper extolling your product as the ideal solution to a particular problem, you might interview product engineers for technical details and company executives for the unique selling proposition that makes your product better than the competition.

Content 97

Content Case Study How To Press Release 97

Writtent Blog

NOVEMBER 27, 2023

Some of the most popular types of content to use include: articles blogs videos podcasts webinars slideshows infographics press releases white papers case studies special reports The great thing about content marketing is that you can choose what content to create based on how much work you put in and how much it engages your prospects.

Content 98

Content Press Release Marketing Case Study 98

Laurel Papworth

OCTOBER 8, 2012

I’m a social media strategist that blogs about social media and online communities so I find it frustrating when I am sent a PDF attachment on an email with a traditional media press release using agency created content, professional film crews employed to do the traditional campaign filming and ditto with professional musicians.

Press Release 111

Press Release scribd Social Media Film 111

Writtent Blog

NOVEMBER 26, 2023

Some of the most popular types of content you can produce include: articles and blog posts videos infographics webinars podcasts interactive media white papers and case studies Remember that you can do a lot more than just publish content on your blog.

How To 98

How To Press Release Template Templates 98

Convince & Convert

APRIL 2, 2013

Create newsworthy press releases and distribute them to appropriate media & news feeds. Optimize your press releases for search (SEO). So why not make each press release not only easy to find, but tied to the most popular keyword related to that topic? Just launch a press release with survey results?

Press Release 147

Press Release Strategy scribd Marketing 147

Writtent Blog

DECEMBER 18, 2023

Some examples of storytelling in your content marketing include: your website’s About page (and Bio sections of social media profiles) client success stories and case studies press releases coverage of live events 5. Curate and comment on the best content. Curation allows you a reprieve from creating all original content all the time.

Tips 98

Tips Content Press Release Marketing 98

Webbiquity SMM

NOVEMBER 5, 2012

” • Content isn’t just the job of marketing and PR. . ” • Content isn’t just the job of marketing and PR. It’s also crucial to optimize content produced by customer service (FAQ’s, common how-to guides), HR, and subject matter experts in field consulting, engineering and sales for search.

Review 190

Review Press Release SEO Engineering 190

Sprout Social

FEBRUARY 22, 2021

For example: to promote their new partnership, SAP made sure to tag Siemens in their post accompanying their press release. to drive conversion-focused content like webinars or white papers. Boost visibility with paid social. Lastly, one of the best ways to stand out in B2B social is to take advantage of paid social ads.

B2B 135

B2B Social Media Hashtag Press Release 135

Hootsuite

JULY 25, 2023

Summarize this white paper into bullet points for an Instagram caption [INSERT WHITEPAPER]. Write a compelling press release about our latest product launch, emphasizing the benefits of the new features. Re-write this email to appeal to social media marketers [INSERT EMAIL]. Re-write this Instagram post for Twitter.

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Social Media Strategery

MARCH 10, 2009

We’ve also involved Paul in other Public Affairs tasks such as writing press releases and public affairs guidance. It’s accomplished through a combination of communication vehicles – blogs, meetings, studies, white papers, presentations, etc. link] Jane Hello, I 100% agree with sradick.

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Firebelly

JANUARY 23, 2012

And for an even deeper dive into the data keep scrolling for the white paper. I’ve seen it happen, and that’s something I could never say about a press release or an annual report. And this year we have gathered even more data from twice as many community managers. Community Manager Appreciation Day 2012.

Communities 176

Communities Press Release Focus Group Survey 176

Convince & Convert

MARCH 22, 2012

We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. There’s got to be something between white paper and checkbook. That’s for sure. Eric: That’s really cool. You make a really good point about these calls to action.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. There’s got to be something between white paper and checkbook. That’s for sure. Eric: That’s really cool. You make a really good point about these calls to action.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 18, 2016

And when we say aggregate, we mean pull in your blogs, pull in your social media content, your video content, your ebooks, your white papers, all of this really great stuff that in many cases, if you’ve got a lot of it, is kind of sitting in a whole bunch of silos. Here are all our white papers. Jay: Right.

Marketing 60

Marketing Content eBook Joomla 60

Buzz Marketing for Technology

JUNE 27, 2008

White Papers. Press Releases. Intranet DASHBOARD Announces the Release of Version 2.0; Human Resources. Internet & Online. Management. Small Business. > > See All. Business Exchange. Learning Center. Business Answers. Buyers Guides. Franchise Opportunities. Trials & Downloads. Partner Resources.

Applications 100

Applications Software Diagrams Real Estate 100

Webbiquity SMM

NOVEMBER 12, 2013

In a recent survey of B2B PR professionals, 94% said they use social media to promote announcements vs. 71% who use press releases. 45% said they would use social media if they could use just one promotional vehicle vs. 24% who said they would issue a press release. ( B2B PR Sense Blog ). BizReport ). MarketingSherpa ).

Statistics 226

Statistics Social Media B2B Journal 226

Myrland Marketing

SEPTEMBER 21, 2010

Renee Barrett : “You mean glorified digital press releases?&# If you didn’t, you wouldn’t call your communication a blog, you’d call it white papers or articles of interest–all written with the intent of showing what you know–not to learn, not to engage, not to build community.

Comments 83

Comments Conversation Social Media Wikipedia 83

Webbiquity SMM

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. RSS feeds for press releases and blog posts.

Press Release 200

Press Release scribd Vimeo How To 200

Sprout Social

APRIL 8, 2021

Infographics are also very shareable, making press releases to industry publishers easy. White paper, industry report & e-books. A white paper is a downloadable piece of content that serves up knowledge that your business is experienced in. And an e-book covers a single topic divided up into chapters.

B2B 123

B2B Content Case Study Marketing 123

agora pulse

AUGUST 19, 2020

A total of 76% of buyers are willing to share their information in exchange for white papers; ebooks took second place with 63%. If you have multiple social media channels to populate, webpages to work on, and perhaps a few press releases, then curation is awesome. Already approved. Pros for Curating Content. Saves time.

Curation 130

Curation Content Curata Flipboard 130

Diva Marketing Blog

FEBRUARY 1, 2010

CEO always approves a press release or speech before it is released, whereas that is not the way real-time social media channels work. As you know, for generations, PR firms have written white papers, contribute articles and the sort for clients. We got into a discussion about the timeliness factor.a contract.

Social Media 81

Social Media Marketing Authentication Blogger 81

Social Media Marketing

MARCH 27, 2013

has a white paper on the FTC's decision , as well as a Slideshare deck as an executive summary. As a site that got its start to help reduce the number of press releases journalists were receiving, the Disney Parks Blog was well ahead of its time with respect to what we now call content marketing. What makes it successful?

Social Media 164

Social Media Mobile Nielsen Press Release 164

Writtent Blog

APRIL 8, 2013

Company news: Anytime your business has anything newsworthy, it should go out in your newsletter as well as press releases and other venues. Case studies and/or white papers: Show your expertise and how your products and services help your audience with these research-heavy newsletter content ideas.

Newsletter 111

Newsletter Resources Content Press Release 111

Convince & Convert

DECEMBER 30, 2015

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. News Releases and Pitches.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. News Releases and Pitches.

Types 60

Types Content Diagrams Posterous 60