Adam Sherk

OCTOBER 20, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

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Proactive Report

NOVEMBER 10, 2016

We hear the lament that press releases are dead every so often. It’s true that the old press release, as it was first used more than 100 years ago now, is indeed no longer effective. However, the humble press release, along with everything else PR, has had to adapt and change with the shifting media landscape.

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Press Release Yahoo Engineering Banking 64

Adam Sherk

DECEMBER 1, 2010

In reading a post on Google Operating System about the Most Shared section on Google News I found it interesting that a press release from NASA was among the leaders. I’m sure it wouldn’t be too difficult to apply a similar angle to typical business press releases.

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Proactive Report

AUGUST 14, 2013

Webinar August 28, 2013, Sally Falkow APR and Lisa Buyer discuss the new Google rules for writing a press release. Unfortunately, the SEO community saw the possibilities of using optimized press releases long before the PR industry did. So how should you write a press release today? Writing a Press Release.

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Press Release How To SEO News 80

Proactive Report

APRIL 1, 2012

Great news for PR practitioners: Despite rumors to the contrary, the trusty old press release is not dead. Text 100 surveyed 72 journalists and found that the press release is still the preferred format for receiving corporate news. Watch this video of how to craft a Social Media News Release with multimedia.

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Ari Herzog

SEPTEMBER 21, 2010

If you have ever attempted to distribute a standard press release to users of social media web sites, you are likely very familiar with the problems that it suffered. This is because, no matter how hard you try, the typical social media generation will find your release spammy, boring and perhaps illegitimate.

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Proactive Report

NOVEMBER 27, 2013

Every so often we hear that press releases are dead. Just recently the Google updates about treating press releases as advertisements had PR folk jittery once again. However, there is ample evidence to show that the digital age has given press releases a new lease on life. 2 and included a video.

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Press Release Engagement Analytics SEO 73

Adam Sherk

JULY 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Videos in Press Releases are Cool – If They Provide Meaningful Content by Adam Sherk on July 30, 2009 Executive quotes in press releases are notorious for lacking any kind of substantial information. Watch and judge for yourself. Great article!

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Keyhole.co

AUGUST 30, 2023

XHiring is Twitter’s new feature that aims to streamline the job recruitment process. It is part of Twitter’s rebranding to X and its goal to become “The Everything App” alongside payments, livestreaming, and a creator economy. Now it’s a place to get hired as well.

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Features Twitter Press Release Influencer 64

Adam Sherk

OCTOBER 24, 2012

Last week I received a press release from an unexpected source: the Harlem Globetrotters. Frankly I’m not sure why they’d be sending a press release about their new VP of Communications to me. So here is the complete press release. Related posts: Email Press Release Optimization Circa 1999.

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Press Release Sports Team Statistics 108

Laurel Papworth

AUGUST 24, 2012

Instead he used his blog as a social media press release site and then used Twitter as a distribution channel for that press release to amazing effect. See what I mean about a social media press release – online, accessible, TWEETABLE. ” For me, that time is now.

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Laurel Papworth

JULY 1, 2015

Writing a social media press release for customers, vendors, clients, stakeholders to pick up and deliver the news into their Facebook and Twitter and Google Plus networks is a totally different beast. What are the Main Features of a Social Media Press Release? Let’s tame it.

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Press Release Social Media WordPress How To 40

Adam Sherk

MAY 26, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Where Do You Want Your Social Media Press Releases to Live? I want to stress that this issue is not unique to PitchEngine, it applies to many third-party release hosting services. Specific to the SEO implications, I believe that is still the best approach.

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Press Release Social Media Syndication Hosting 102

Social Media Strategies Summit

DECEMBER 29, 2022

We released them first on social media on Twitter, and then later in the day, we did other platforms and traditional channels.”. Press Releases: Still Relevant or Yesterday’s News? The “traditional” formal press release seems far removed from the contemporary world of government on social media.

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Strategy Press Release How To Collaboration 130

Hootsuite

JUNE 2, 2021

It’s time to change your Twitter handle. Whatever the reason, changing your Twitter handle is a quick and easy process that will make logging on more enjoyable than ever before. In this article we’ll go over how to change your Twitter handle from a mobile app (Apple or Android) or desktop computer. Here we go!

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iPhone Twitter How To Press Release 145

Proactive Report

OCTOBER 24, 2011

We need to understand the current media landscape: What journalists need today, how best to work with them, where the opportunities lie for PR news material — and what that means for Press Releases. How does this affect the way we write a press release? The press release is available here.).

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Proactive Report

APRIL 27, 2010

(And of course we were delighted that he chose a social media press release about the Social Media Roadmap webinar series I did with Marketwire as his example.). News Releases. Looking back at the history of the press release one can see that the way we format a release to reach the media has changed as the media has changed.

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Press Release Social Media Syndication News 77

The Realtime Report

JANUARY 9, 2014

Which US newspaper do you think is tops on Twitter? These top three received the most mentions on Twitter in 2013; USA Today and the Washington Post also dominated the list of the top 10 most-tweeted newspaper website stories in 2013. See the press release for a full list of these stories.

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Twitter Press Release Statistics Journal 195

ProBlogger

SEPTEMBER 13, 2012

Most bloggers understand that online press releases can drive traffic. Press releases are powerful ways to reach people through search. ProBlogger has offered reasons to use press releases to promote a blog, and very sound editorial guidance on how to turn a press release into a blog post.

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Press Release Vocus Blogger Embedding 39

Waxing UnLyrical

JULY 10, 2013

While I believe most journalists these days are using Twitter, the PR industry, at least in India, is still catching up to that platform. There are some common myths about PR professionals, regardless of where they’re based, that include: We love calling journalists after disseminating a press release.

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Twitter Press Release Social Media Industry 222

Dave Fleet

AUGUST 15, 2012

On Monday, August 13, [PR agency] announced three new SEO / Social Media / Press Release Packages starting at $790 per month, bringing an affordable solution to businesses needing a strong online presence via Facebook, Twitter, WordPress blog and press releases.

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Blogger Press Release WordPress Small Business 374

agora pulse

SEPTEMBER 14, 2020

You’ve made your list on Twitter and are seeing good things come from it. But did you know how much a Twitter list can help your productivity? Are you seeing all the untapped potential of Twitter lists? Save Time by How You Use Twitter Lists. Pin your most important Twitter lists to save time.

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List Products Twitter Eventful 107

Adam Sherk

MAY 15, 2012

At my first PR job I had to type in contact addresses from the hard-copy Bacon’s guide so we could mail merge and send out the press materials. Or stand over the fax machine feeding through one press release at at time. Seriously though, did you get my press release? –My press release.

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Webbiquity SMM

JANUARY 12, 2011

Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk. Public Relations: The best press release is no press release by MarketingSherpa. Pitching on Twitter? Go ahead, works for anything.

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Press Release Tools Tips Vocus 194

Webbiquity SMM

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog.

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Press Release Social Media Social Bookmarking Blogger 211

The Realtime Report

MARCH 5, 2014

Starting March 4th, consumers can instantly purchase products that they see on TV through Twitter, Facebook or Instagram. “It’s a ‘yes’ button to traditional media,” said Chirpify CEO Chris Teso in the press release. . The hybrid of old and new media is promising. What exactly is an #actiontag ?

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Buy Products Instagram Twitter 164

ProBlogger

MAY 11, 2011

If you’re an ace at writing blog copy, you can write an excellent press release. You already know that press releases are a powerful way to promote your blog , and they’re an effective way to get your message out without duplicating content. A press release has to announce something. Make sure it’s news.

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Press Release How To News Journal 42

Waxing UnLyrical

AUGUST 28, 2018

For example, when writing a press release ensure your headline provides enough detail to engage readers while leveraging your sub-head to deliver the scene. You can read more of her musings at elenabosch.com and then connect with her on LinkedIn or Twitter. Draw readers in using imagery, analogy and emotion.

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Press Release Case Study Curation Consultant 262

ProBlogger

OCTOBER 12, 2010

Companies, businesses, and individual blog owners try out many tactics, but few consider using a press release as a promotional tactic for their blog. Why a press release? Remember not to fall into the trap of overdoing your links in press releases. Remember, press releases reach a community of influencers.

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Press Release RSS Engineering Influencer 45

Sherrilynne Starkie

NOVEMBER 7, 2012

Clement started out on Twitter only after he realised that people were mentioning him there. “I As a defensive mechanism, I thought that I should try to understand Twitter better. I didn’t want to be tweeting nothing but links to press releases. As a result his Twitter feed is a tsunami of news.

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Press Release Authentication Newsletter Twitter 377

Webbiquity SMM

SEPTEMBER 1, 2010

Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far.

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Press Release Tips HootSuite Alltop 200

Waxing UnLyrical

FEBRUARY 24, 2011

It’s not because it disagrees with my sensibilities (though it does), nor because I have a particular affection for Twitter (though I do). The author has a Twitter account , I’ll grant him that, but by the looks of it, doesn’t actually engage with anyone. Also, claiming that anonymity is the root cause of the problem is ill-informed.

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Webbiquity SMM

DECEMBER 28, 2010

But a well-written and optimized press release can generate dozens or even hundreds of links from quality news sites and blogs overnight. First, make sure the press release itself it well-optimized (e.g. Finally, use online press release distribution sites to spread your news far and wide.

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SEO Press Release Social Bookmarking Technorati 181

Webbiquity SMM

MARCH 12, 2012

PR pros now use tools like Twitter, PitchEngine , PRWeb and Vocus in place of fax machines, media packets, wire services and Bacon’s , but the fundamental skills of storytelling and relationship-building remain crucial. How can you make a press release more friendly to blogs, Twitter and search engines?

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Vocus Press Release Tips Blogger 188

Small Business Mavericks

APRIL 8, 2011

Ghost Twittering is a controversial subject. I can’t imagine someone like Mark Cuban, for instance, using a Ghost Twitterer. Oprah Winfrey, however, has many more things to think about than tweeting 140 characters every 10 minutes (I’m not saying Oprah uses a ghost Twitterer). Some people say it’s not right.

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Twitter Case Study Press Release Small Business 150

Waxing UnLyrical

JUNE 24, 2013

Enduring Questions on Press Releases and SEO. Why: Do press releases have search value? Frank Strong tackles this question and provides tips to get the best search results from your press releases. Twitter Facebook Google+ LinkedIn Monday Roundup: SEO Tips. Hence the seven posts below.

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SEO Tips Press Release Engineering 197

Small Business Mavericks

APRIL 18, 2011

The Changing Face Of Article Marketing » UberMedia, Mixx, And Twitter Remember the social media website Mixx ? Not long ago Twitter announced that some third party apps weren’t going to work any longer. Mixx is popular, but it’s not as popular as, say, StumbleUpon, Digg, Facebook, or Twitter.

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Small Business Tweetdeck Twitter Case Study 156