Adam Cohen

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The Content Convergence Dilemma: Where’s the Content Department?

Adam Cohen

PR organizations can be built are “unfinished” content, including press releases and snippets prepared to help media organizations generate their own finished content. Conversational content is managed across many organizations who touch social media functions – PR, marketing and customer service, for example.

Content 237
article thumbnail

The Content Convergence Dilemma: Where’s the Content Department?

Adam Cohen

PR organizations can be built are “unfinished” content, including press releases and snippets prepared to help media organizations generate their own finished content. Conversational content is managed across many organizations who touch social media functions – PR, marketing and customer service, for example.

Content 100