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What Kind of Online Community Do You Have Behind Your Firewall?

Social Media Strategery

As CIOs and Chief Knowledge Officers bring tools that have been used on the Internet – blogs, wikis, microblogs, profiles – behind the firewall, they tend to expect the same results. "We'll You create a wiki page for your team containing the text of a report you're working on. Total Silence. "Call

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Promote white papers / eBooks / reports for lead generation. What should they promote? Here are 20 ideas. Answer questions in your blog posts.

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65 Ways to Drive Traffic to Your Blog

ProBlogger

Build a wiki page for your blog. Write a good press release, or hire a professional to do it for you (you can get a pretty decent press release written for you for $5 on Fiverr.com), and submit them to free press release distribution sites like PR.com. Hold a contest and give prizes to your readers.

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Koka Sexton dot Com

Koka Sexton

Free Report: Twitter Jump Start – The Twitter Guide for Small Non-Profits From CorporateDollar Blog: Download a free comprehensive guide to Twitter for non-profits. Fortune 500 Business Blogging Wiki Maintains a directory of Fortune 500 companies that have active public business blogs.

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Corporate Social Media Reading List

Koka Sexton

Free Report: Twitter Jump Start – The Twitter Guide for Small Non-Profits From CorporateDollar Blog: Download a free comprehensive guide to Twitter for non-profits. Fortune 500 Business Blogging Wiki Maintains a directory of Fortune 500 companies that have active public business blogs.

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Information Literacy in the Workplace - Special Libraries Association

Buzz Marketing for Technology

A Report of the Aspen Institute Forum on Communications and Society. Final report to the National Forum on Information Literacy. Action Alerts Press Release -- SLA Strongly Opposes Budget Cuts to U.S. Recent Industry Reports. International Journal of Information Management. Endnotes/References: 1. Adler, Richard P.

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Rethinking Public Relations Education

Social Media Strategery

Some were in media relations classes where they were learning about the differences between pitching reporters and bloggers. When I took “ Media Writing ,&# I learned the AP Stylebook and how to write press releases. web20 wiki Have This Blog Sent to Your Email! Students should absolutely still learn these skills.