Waxing UnLyrical
JULY 31, 2012
According to a press release issued to announce the unveiling of Digital Operations center, this center will help Red Cross to: Source additional information from affected areas during emergencies to better serve those who need help; Spot trends and better anticipate the public’s needs; and. , reading and traveling.
Waxing UnLyrical
DECEMBER 16, 2013
Why: Social media strategist and author of SMART News: how to write press releases for the digital age Sally Falkow joined us for this month’s (December 3) #measurePR chat. PR Measurement – What to Measure. What valuable advice have you taken away from the chat over the years? Please let us know in the comments below!
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Waxing UnLyrical
SEPTEMBER 12, 2012
Where “less curious” others might have been satisfied with a press release and a local town event, Bernays created a nationwide spectacle that reminded the public - and the media – of the significance of this day for the world. To the end, Bernays was insatiably curious. Image: in pastel via Flickr, CC 2.0.
Waxing UnLyrical
APRIL 3, 2015
Emily Stivers : Press releases. Founder and publisher of Waxing UnLyrical, Shonali Burke is President & CEO of Shonali Burke Consulting, Inc. Here they are, all 18 of them. Gini Dietrich : Mass pitching even though a bunny dies every time it happens. Matt LaCasse : Old School metrics. Claire Celsi : Fact sheets.
Waxing UnLyrical
NOVEMBER 20, 2018
Instead of publishing repetitive press releases and campaigns built on educated hunches, the Growth PR era is fueled by data-driven, iterative storytelling. Communication tactics can be tied to revenue or sales funnel activities that impact the bottom line.
Waxing UnLyrical
FEBRUARY 24, 2011
Make people post under their own name, which would have to be registered and verified (in an echo of the checks and balances used before letters to the editor are published in physical newspapers) and they might be a little more inclined to behave decently.
Waxing UnLyrical
MARCH 30, 2011
Case in point: Renai LeMay is a well-known technology journalist and publisher in Australia, known (at least in the circles I inhabit) for his occasional rants against PR people (his rants having somewhat of a cult following, and even their own hashtag – #renairant) and his abhorrence of telephone calls.
Expert insights. Personalized for you.
202 
Let's personalize your content