Mindjumpers

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Tips on How PR Pros Can Create Social Media Success

Mindjumpers

Not necessarily because you have to share an actual press release here, but rather since it can take form of a great news source. Think about what you publish and write from a perspective that can be appealing to the media. This also means that a business blog can be of interest to the media. Develop social news backgrounders.

Netvibes 218
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Content Marketing on Chinese Micro Blogs

Mindjumpers

A surprising 88% of Chinese companies still use press releases as a major part of their content marketing, according to the PRNewswire survey. In 2013, Marketers Need to Think As Publishers. They are eager to gain the most attention quickly, generating immediate ROI. What Makes Social Content Great?

Content 208