Adam Sherk

OCTOBER 20, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

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Adam Sherk

OCTOBER 24, 2012

Last week I received a press release from an unexpected source: the Harlem Globetrotters. Frankly I’m not sure why they’d be sending a press release about their new VP of Communications to me. So here is the complete press release. Related posts: Email Press Release Optimization Circa 1999.

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Press Release Sports Team Statistics 108

Adam Sherk

JULY 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Videos in Press Releases are Cool – If They Provide Meaningful Content by Adam Sherk on July 30, 2009 Executive quotes in press releases are notorious for lacking any kind of substantial information. Watch and judge for yourself.

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Press Release Video Yahoo Microsoft 102

Adam Sherk

MAY 14, 2013

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? For publishers with multiple titles cross-network promotion is an excellent tactic.

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Social Media Strategies Summit

DECEMBER 29, 2022

Press Releases: Still Relevant or Yesterday’s News? The “traditional” formal press release seems far removed from the contemporary world of government on social media. And if so, when should you publish a press release rather than simply announcing the news on social media?

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Strategy Press Release How To Collaboration 130

Writtent Blog

MARCH 3, 2016

Wondering how to write a press release? Great press releases are not that hard to write. These basic guidelines will help you to write and distribute effective press releases that will get your readers’ attention and – best of all – get them to share the news on social media. Press releases are: Short.

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Adam Sherk

MAY 26, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Where Do You Want Your Social Media Press Releases to Live? I want to stress that this issue is not unique to PitchEngine, it applies to many third-party release hosting services.

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Press Release Social Media Syndication Hosting 102

Jon Loomer

APRIL 27, 2022

Advertisers might be interested in key platform usage data, but information may not always be easy to find within the formats of Meta’s presentation slides and press releases. The data we’ve synthesized in our tool is all extracted information from Meta’s public slides and press releases on Meta’s investor website.

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Proactive Report

OCTOBER 24, 2011

We need to understand the current media landscape: What journalists need today, how best to work with them, where the opportunities lie for PR news material — and what that means for Press Releases. How does this affect the way we write a press release? The press release is available here.).

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Press Release News Wireless Journal 81

ProBlogger

SEPTEMBER 13, 2012

Most bloggers understand that online press releases can drive traffic. Press releases are powerful ways to reach people through search. ProBlogger has offered reasons to use press releases to promote a blog, and very sound editorial guidance on how to turn a press release into a blog post.

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Writtent Blog

DECEMBER 18, 2023

Some examples of storytelling in your content marketing include: your website’s About page (and Bio sections of social media profiles) client success stories and case studies press releases coverage of live events 5. Publish traditional content online. Publishing them online can increase visibility and helps your customers.

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Tips Content Press Release Marketing 98

Proactive Report

APRIL 27, 2010

(And of course we were delighted that he chose a social media press release about the Social Media Roadmap webinar series I did with Marketwire as his example.). News Releases. Looking back at the history of the press release one can see that the way we format a release to reach the media has changed as the media has changed.

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Press Release Social Media Syndication News 77

The Realtime Report

JANUARY 12, 2022

Online press releases are distributed to gain high-quality backlinks, social media mentions, and enhance Search Engine Optimization (SEO). While print-oriented companies have a long history, the new paradigm in publishing is one that is built on television and radio. It includes: Publishing articles and press releases.

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SEO Press Release Engineering Knowledge Base 185

Proactive Report

AUGUST 8, 2009

Paul Gillin makes an excellent case for the value of the press release: Yahoo changed the rules of marketing more than a decade ago when it elected to define press releases as news. Company searches in Google turn up press releases from the wire services – see this search for Reed’s Inc.

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Adam Sherk

MAY 15, 2012

At my first PR job I had to type in contact addresses from the hard-copy Bacon’s guide so we could mail merge and send out the press materials. Or stand over the fax machine feeding through one press release at at time. Seriously though, did you get my press release? –My press release.

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Proactive Report

AUGUST 8, 2009

Paul Gillin makes an excellent case for the value of the press release: Yahoo changed the rules of marketing more than a decade ago when it elected to define press releases as news. Company searches in Google turn up press releases from the wire services – see this search for Reed’s Inc.

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Press Release Yahoo Syndication News 40

Atom Thought

DECEMBER 19, 2012

Treat Facebook to push Press Releases: More often than not companies push their press releases intended for newspapers and magazines on Facebook. We have seen this become as bad as publishing scanned images of the press releases. If they.

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Adam Sherk

DECEMBER 21, 2011

PRFilter Shows Press Release Buzzword Abuse Still Prevalent. Press Release Optimization Checklist and Tips. Press Release Optimization Checklist and Tips. Is Using Facebook Comments Good for Publishers? The post on Facebook analytics tools did well considering I just published it last week.

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Writtent Blog

NOVEMBER 26, 2023

If you’re like most content producers, tracking all your content projects and making sure they get published and shared is an organizational nightmare. Start by creating or downloading a template, then add in everything you want to keep track of: authors, type of content, working title, where it will be published–you name it.

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How To Press Release Template Templates 98

Webbiquity SMM

JANUARY 12, 2011

The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk. Public Relations: The best press release is no press release by MarketingSherpa. Vocus and Cision ) to the obscure ( Butterfly Publisher ). Social Media Press Releases and Blogger Outreach. ‘Loser.

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Press Release Tools Tips Vocus 194

ProBlogger

DECEMBER 11, 2010

Previously we offered five reasons to promote your blog with press releases as part of an overall content marketing strategy. This post provides a few tips on how to write a press release for maximum media exposure. Choose a strong press release topic. Stuck for press release ideas? News Flash!

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Press Release How To Syndication Engineering 45

Webbiquity SMM

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog.

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The Realtime Report

DECEMBER 13, 2023

Studies Linking Tepezza-Induced Hearing Loss and Tinnitus Horizon Therapeutics issued a press release in February 2022 to address side effects linked with Tepezza. The release stated that after a 19-month analysis of thousands of patients, close to 10% of every case led to some hearing issues.

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Pharmaceuticals Press Release Issues Study 91

Adam Sherk

DECEMBER 1, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? That may be getting carried away but the new format does have some advantages for publishers, although they are not being fully utilized by Google News yet. The main opportunity comes from the new tags.

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News Publishing Google Press Release 104

Dave Fleet

AUGUST 12, 2011

Ragan’s PR Daily published a post yesterday listing their top 10 words often misused in press releases. Their list: Quality. Innovation. Never/ever. Revolutionary. I’d have to agree with most of those.

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Press Release Industry List Products 377

Sprout Social

MAY 31, 2023

Generative AI tools like ChatGPT can’t provide you with ready-to-publish content: There’s still a lot of ambiguity around whether AI-generated content is protected under copyright law. At Sprout, our communications team employs generative AI to develop creative titles for press releases and media pitches.

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Sentiment Press Release Analysis Team 118

Harp Interactive

NOVEMBER 2, 2010

They topped it all with a series of electronic press releases. Create and publish electronic press releases to announce social contests & results: Results of polls, winners of contests etc., Publish a press release through PRweb or PR Newswire to gain more real-estate on search engines.

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Press Release Communities Badge Real Estate 219

Writtent Blog

DECEMBER 21, 2023

According to John McTigue , part of the marketing team behind the offer, “most companies [in the industry] are publishing case studies , specification sheets, or press releases…we wanted to ‘punch things up’ a bit.”

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B2B Strategy Tips Content 93

Writtent Blog

DECEMBER 6, 2023

Publish articles in trade or local magazines. Most people think published work is more valuable than a simple blog post, and articles cost less than advertising in the same magazine. Publishing articles online creates good backlinks to your website, shows expertise, builds credibility, and more. Reuse content.

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Small Business Marketing Directory Forums 98

Adam Sherk

AUGUST 11, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pro PR Tips: 100 PR Tips from Rafe Needleman Published as a Book by Adam Sherk on August 11, 2009 Yesterday I received a copy of Rafe Needleman ’s Pro PR Tips in the mail from ITDatabase. Tip #14: Dirty Secret Every now and then, press releases work.

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Tips Publishing Press Release Syndication 102

Adam Sherk

JUNE 1, 2011

Twice in the past year I’ve covered the most overused PR buzzwords and marketing speak and press release buzzword abuse. Now admittedly the best antidote for marketing speak in press releases is to explain things simply in clear, direct terms and let the media professionals take it from there.

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Josh S Peters

JANUARY 4, 2013

One of the new features (and an encouragement to get at least 1 post per week done) is to publish a Search and Social weekly that rounds up the best / most important articles I’ve read the past week on search / SEO and social media. Google Cutts: Links From Press Releases Won’t Help.

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Press Release Social Media SEO Report 180

Ignite Social Media

OCTOBER 13, 2020

The activation launched on National Noodle Day and lasted for six days, during which the company promoted the program on their social channels, through press releases , and with a digital commercial starring actor Vanessa Bayer. Sending hot and steamy noods lets people know you care. Wrong Audience.

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Campaign Brands Press Release UGC 106

The Realtime Report

AUGUST 29, 2022

Results like published PR articles in outlets like Forbes and Fortune, live televised interviews, and spots on late night shows. The writing assistant of PRAI is another key tool that allows for you to fine tune your texts, articles, press releases and voiced interviews into professional-grade pitches.

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Upcoming Aggregator Press Release News 91

Social Media Strategies Summit

OCTOBER 21, 2022

Publish articles on your LinkedIn Page. So be sure to share your own content, such as publishing press releases, promoting upcoming events, or posting progress updates on current projects. So it’s definitely in your best interests to publish stuff like: Industry trends-based articles. Original research.

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Examples LinkedIn Social Media Overview 153

Convince & Convert

JANUARY 15, 2018

In a recent, inscrutable, Kremlin-esque press release , Mark Zuckerberg and team announced that they are changing the Facebook algorithm and will henceforth. The key phrase in the press release is that Facebook is prioritizing posts that “spark conversations and meaningful interactions among people.”

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Press Release Facebook Feed Feedly 166

Waxing UnLyrical

SEPTEMBER 14, 2010

The term “PR” has become synonymous with “press releases” (easy enough to understand why), “buzz,” “publicity,” and “spin.” Press releases” and publicity are just some of the means to these ends. Notice before I said news release and not press release. Most PR pros (and firms). In this world of Web 2.0,

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