Mindjumpers

JULY 15, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Why Zappos.com Stands Out As a Best Practice Old Spice: Successful Social Media Campaign » 7 Steps Towards A Successful Twitter Account For Businesses Posted by Tehneyat Waseem Jul 15th, 2010 Tweet www.howcast.com is a great site to figure out how to do things.

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Twitter Disqus Fashion Campaign 202

Mindjumpers

FEBRUARY 24, 2011

The study is the Global Social Media Check Up 2011, which is an annual study investigating big companies’ presence on social media platforms like Twitter, Facebook, YouTube, blogs etc. Yet, the number of European and American companies being present in social media is pretty much the same. Great increase in use of social media.

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Study Social Media YouTube Company 234

Mindjumpers

JUNE 10, 2011

Like when first establishing an online presence (whether this is a Facebook page, Twitter profile or some other social network), you need a strategy. On SlideShare, I found a presentation that goes through the steps on how to obtain social engagement with great content. What do you think about the presentation?

Engagement 257

Engagement Content Training Social Networking 257

Mindjumpers

JANUARY 20, 2012

A look at Twitter stats shows that only 47% of Twitter accounts are active and half of the registered Twitter users follow 2 or lesser number of people. For more statistics, here is the infographic: Similar Posts: What’s Trending @Twitter? 11 % of Facebook accounts are inactive. infographic].

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Patterns Tumblr Foursquare Statistics 263

Mindjumpers

JUNE 24, 2010

The 42 pages long Social Media Playbook contains information and best practices on blogs, Facebook, Twitter, Linkedin, YouTube, Wikipedia, Delicious, Flickr, Google Buzz and Geosocial Networks. Check out the Slideshare presentation below or download the Social Media Playbook yourself on their website.

Social Media 234

Social Media Wikipedia Microblogging Delicious 234

Mindjumpers

NOVEMBER 18, 2010

Presenting Oxfam. Oxfam has made the use of social media an integrated part of their digital strategy based on the opportunities they present in terms of: immediacy, talking with a number of voices, content and community. Boye web-conference , Oxfam , Social Media , Social Network , Twitter. The Haiti Case.

Social Media 244

Social Media Conference Technorati Case Study 244

Mindjumpers

JANUARY 3, 2012

Apart from just sending out information, the PR professionals now have to constantly monitor the social media channels and ensure that their company is present on the channels where their customers are active. A tool like Twitter makes it possible for brands to connect with their customers on a one to one basis.

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Social Media Brands Blogger Influencer 250

Mindjumpers

JULY 14, 2011

The schedule shows the pros and cons of both blogging, having a YouTube channel, Facebook, Twitter and a LinkedIn presence. Be human and define tone of voice : Like you need to be monitoring your social media channel and be present among your target audience, you also need to establish a human presence.

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Platform Social Media How To Overview 267

Mindjumpers

JUNE 24, 2011

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. It takes time and effort both maintaining a Facebook page, a Twitter profile and then also a blog, and is it all worth it? Blogging is on the rise.

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Company Hubspot eBook Diagrams 206

Mindjumpers

DECEMBER 19, 2011

Tweet Social media is the now a hot spot for all brands, though it presents an amazing opportunity to create a presence and connect with customers, but on the hind side, it is quite easy to get the whole thing wrong. A lot has been said about the influencing power of Facebook and Twitter users and how it effects other fans.

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Social Media Brands Survey Influencer 274

Mindjumpers

AUGUST 26, 2010

Here, I’m referring to communicating to an audience whether it’s by e-mail, a presentation etc. As mentioned, this is also a structural rule that holds true no matter what your communication is; a memo, phone call, an e-mail, speech, personal presentation etc. Otherwise, the message ends up being ignored.

Microblogging 212

Microblogging Policies Disqus Newsletter 212

Mindjumpers

AUGUST 17, 2010

I found this presentation called ’Location-based social media for brands’ on Slideshare , which is compiled by Douglas Lin – a guy working with digital strategies in Singapore. The presentation gives some background information as well as some cases. Similar Posts: 5 Popular Posts About Social Media Is Social Media Just A Buzzword?

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Social Media Brands Foursquare Disqus 207

Mindjumpers

APRIL 20, 2011

Thus, inspired by Twitter, we get a bit of insight into the use of social media – and that’s what I think makes this commercial from Pepsi a bit more interesting than the other ones. It shows good understanding of consumer behavior at the same time as it says something about the use of the social network Twitter.

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Video Social Networking Social Media Twitter 213

Mindjumpers

JUNE 12, 2013

The report presents insights on the following topics: Strategy : Consumer audiences are increasingly difficult to reach, and increasing demand for content across channels poses a systemic challenge for agencies seeking to create and distribute branded content. Take part in the discussion on Twitter by using the hashtag #futureagency. >

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Report Nielsen Overview Compete 244

Mindjumpers

MARCH 23, 2011

Here, I have listed the posts that our readers have been most interested in: How to Use Twitter As a Marketing Channel. When it comes to communicating and creating conversation with your tribe, Twitter is a great platform to use. Read Full Post ». 5 Tips on How to Communicate with Your Customers Online.

Social Media 212

Social Media Tips Newsletter Twitter 212

Mindjumpers

APRIL 30, 2012

Tweet Presently the third largest social network, Pinterest has become a channel that brands are eager to conquer. How American Express Used Twitter For Coupon Less Savings. Earlier this year, we looked at how some brands successfully reach out to the Pinterest users through slim-to-none promotional content on brand pin boards.

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Brands Social Networking Campaign Activities 254

Mindjumpers

OCTOBER 27, 2011

For brands on Facebook, this is something that establishes how important and effective it can be for your business to be present with a Facebook page. Similar Posts: Facts About Consumer Behaviour on Twitter [Study]. Twitter Grows by 75% in Mobile Audience, LinkedIn Close Second.

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Facebook Overview Foursquare Study 252

Mindjumpers

MAY 2, 2011

In addition, the infographic presents the surveyed attendants’ main questions regarding what factors that affect selection of SMM tool, who is buying the tools etc. You can check out the infographic here: Similar Posts: What People Love And Hate On Twitter [infographic]. Maybe their questions can be good inspiration to you?

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Social Media Tools Survey Overview 247

Mindjumpers

JULY 22, 2011

This again is supported by ethical online advertising and presenting the facts as they are. How to Use Twitter As a Marketing Channel. While building a community, it’s good to keep it fresh with content and take time out to respond to the members. It’s also important to create expectations, but create them right.

Privacy 243

Privacy Reputation Advertising Social Media 243

Mindjumpers

MARCH 7, 2011

At Memolane, it is possible to create a timeline with all your information from Facebook, Twitter, Flickr, Foursquare, YouTube and other platforms you’re present on, so you can go through old photos, tweets, check-ins, updates etc. Twitter Client For Your Browser – TicknTalk. Try it out!

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Social Media Foursquare Travel Flickr 271

Mindjumpers

AUGUST 4, 2010

Having these opinions, I would like to show you this presentation compiled by Marta Kagan, who is managing director at the marketing agency Espresso. The presentation argues that we no longer need to question what social media is, but rather what social media is now. What the F**k is Social Media Now? What the F**k is Social Media NOW?

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Social Media CSR Disqus Fashion 237

Mindjumpers

NOVEMBER 28, 2011

On this page it is possible to grow and engage your followers via status updates, breaking news, blog posts, Twitter updates, YouTube videos, special offers etc. The Google Presentation and SlideShare apps let you embed PowerPoint presentations you’ve created into your profile. This is a good way to demonstrate your expertise.

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LinkedIn Brands How To Overview 241

Mindjumpers

JUNE 8, 2011

For PR pros to obtain success through social media, I will here present some useful tips that PR professionals can keep in mind. Here, Twitter is an effective tool to connect with people following certain hashtags to engage in conversation with the online tribe. They go as follows: Be alert and join conversations.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Mindjumpers

NOVEMBER 22, 2011

Executives believed that a larger part of brand’s image and reputation is dependent on whether it is present on social media and it is active or not. What’s Trending @Twitter? Further, it was highlighted that this dependence on social media is expected to go up in the coming years. Facebook by the Numbers [infographic].

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Brands Class Survey Reputation 240

Mindjumpers

JUNE 5, 2012

With Instragram, you have the possibility of mentioning people with the @ symbol like on Twitter, and Threadless uses the function to interact and engage with their community and draw attention to certain people. Additionally, Threadless is one of the first companies to run a Pinterest campaign – check it out here.

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Engagement Instagram Crowdsourcing Upcoming 277

Mindjumpers

SEPTEMBER 1, 2010

Posted by Anders Justesen Jensen Sep 1st, 2010 Tweet Sylvester Stallone’s new uber-action packed movie, The Expendables, features the crème de la crème of past and present action stars including Jet Li, Dolph Lundgren, Jason Stratham, Mickey Rourke, Steve Austin, Bruce Willis, Arnold Schwarzenegger and of course Sly himself.

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YouTube Video Disqus Film 220

Mindjumpers

JULY 18, 2012

Integrating it into your company’s current employer branding and recruitment strategy thus provide the company with an opportunity to present itself in a more transparent and credible way by connecting and engaging with employees and candidates. Social media is ultimately about establishing relationships.

Social Media 249

Social Media Brands Policies How To 249

Mindjumpers

JULY 12, 2011

You can also connect with Christine on Twitter @christine_kbh. When finished with the ad app you are presented with an personal ad, which you can choose to send the ad to Harry Crane (the media buyer) and thereby publish and share the ad on Facebook. I too am a big fan of Mad Men and love everything about the series.

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Applications Facebook Case Study Price 255

Mindjumpers

DECEMBER 20, 2013

Furthermore, less visual platforms such as Facebook and Twitter have made pictures larger and more visible. Companies are no longer hesitant to be present on social media, which on the other hand means that the social networks are finding ways to monetize their products.

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Social Media Tumblr Smart Phone Mobile 269

Mindjumpers

SEPTEMBER 7, 2010

2: Get vanity URLs Start by scooping up vanity URLs on sites like Facebook and Twitter and buy your domain name. Vanity URLs mean that your Facebook page or Twitter account can be found through your brand name – like for instance facebook.com/yourname or twitter.com/yourname. to market themselves even more.

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Social Media Tips Marketing Domain Name 247

Mindjumpers

FEBRUARY 2, 2011

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. The company create a presence on both Twitter and Facebook in 2007.

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Airlines Social Media Collaboration Travel 232

Mindjumpers

MARCH 12, 2012

I was reading a recent article on socialmediatoday.com called “ 3 Changes that must be present in order to affect a more social culture” , which inspired me to write this post. Connect on Facebook and Twitter, LinkedIn and Google+, get to know each other outside of work. – The way you talk. – The way you think.

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Collaboration Policies Social Media Blogger 200

Mindjumpers

OCTOBER 8, 2013

From what we know from Twitter and Snapchat, it could seem like social media is continuously being focused on short format content. In the following, we will present you of a why, where and how to use these social video platforms. And it’s not videos like we know them, but short videos with a time limit. Why so popular?

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Video Film Instagram YouTube 266

Mindjumpers

JULY 23, 2010

The blogpost on WorldClass Hotel Marketing News presents four potential strategic initiatives for social media engagement. Platforms such as Foursquare , Facebook , or Twitter could be applied creatively to setup various forms of competitions. Focus should be put on addressing potential customers where these are present; online!

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Hotels Engagement Social Media Web 2.0 196

Mindjumpers

MAY 8, 2012

Facebook Causes from 2007 was part of the initial online social awareness evolution and many other services followed on apps and social media channels such as Twitter. Only requirement is that the presentation promotes a non-profit case – and that it is shared with as many people as possible.

Social Media 248

Social Media CSR Campaign Collaboration 248

Mindjumpers

AUGUST 6, 2010

Great content is always the key to a great blog but there are also several ways and steps to take when you present your content. Google and search Twitter for your topic, what’s being said about the subject matter, and for heaven’s sake don’t repeat what other people are saying. So here are five of my tips to great blogging: 1.

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Tips CSR Disqus Blogger 147

Mindjumpers

AUGUST 25, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? This is because in using online platforms to communicate, you are also unveiling a network of profiles that you may never knew existed (or did, but which never seemed important) – the social profiles of employees past and present.

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Policies Social Media Guidelines Foursquare 218