Laurel Papworth

JANUARY 27, 2010

You may have seen my presentations on monetizing social media and revenue streams in social networks – these are the updated figures. You might also like the 2009 venture capital virtual goods post. Revenue: Social media games and virtual goods 2010 is a post from: Laurel Papworth- Social Network Strategy. Related posts.

Social Media 77

Social Media Virtual World MySpace Social Networking 77

Laurel Papworth

OCTOBER 14, 2009

In particular, how some of the large social networks are making money from real world conferences and get-togethers. In my presentation to APRA (Australian Performance Rights Association) a couple of years ago, I explained PASSIVE becomes ACTIVE, CONTENT becomes LOSS LEADER, PROMOTION is everything and EXPERIENCE beats CONTENT.

Social Media 78

Social Media MySpace Conference Social Networking 78

Laurel Papworth

APRIL 13, 2010

Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. Virtual Real Estate a tough one again if you are not a virtual world like Second Life but how about a special forum for payment. One, should we monetize other people’s activity?

Twitter 99

Twitter API Badge SMS 99

Laurel Papworth

MAY 8, 2010

In one virtual world we opened up the gates to all the “scarce&# goodies. If you don’t have a virtual world, open up your Premium/Freemium if possible. Technorati Tags: closing down , mobile , Online Communities , Radar.net , shut down , social media , social media sites , social networks , Tiny Pictures.

Sites 81

Sites Social Media Social Networking Mobile 81

Laurel Papworth

NOVEMBER 22, 2009

This podcast comes from an overview of social media monetization revenues presentations and courses that I’ve been running for the last few years. Technorati Tags: freemium , Marketing , Media , Monetization , Online Communities , podcast , revenue , revenues , social media , Social Media Business , social networks.

Social Media 98

Social Media Social Networking Flickr Vimeo 98

Laurel Papworth

APRIL 9, 2010

Anyone who knows AdAge that the list was based on, knows that standings go up and down like a bride’s nightie depending on whether technorati is working etc. March 12th Video special – Papworth papped ; Nissan redux; What radio presenters wear. I present my knowledge of online communities at conferences.

Case Study 104

Case Study Study Blogger Communities 104

Laurel Papworth

AUGUST 1, 2010

So we use real money (which is itself virtual medium of exchange) to achieve frequent flyer points and loyalty card points (also virtual) which we then swap for Facebook Credit to buy virtual items in virtual worlds. Presented at Web 3.0 conference). Related posts. New on Twitter? Tips and Hints (50).

Facebook 105

Facebook Virtual World Foursquare Banking 105