Harp Interactive

MARCH 31, 2010

Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Here are some tools to measure these with: Google Analytics: (Set up advanced segments, events and reporting) to get key visitor, referral and viewership statistics.

Analytics 350

Analytics Social Media Trendrr Digg 350

Kikolani

MARCH 13, 2011

If you’ve been following my writing for a while, you will notice I always find a way to throw in a mention for PostRank , and for good reason. Simply search keywords in your industry, and PostRank will give you a list of the blogs with the top engagement on that topic. Engagement Details on PostRank.

Research 153

Research Advertising Postrank Klout 153

Kikolani

OCTOBER 13, 2010

5 Types of Link Building – It’s not all about the search rankings – find out more benefits to good link building. How to Use PostRank for Social Media Analytics – How to use PostRank to get free social engagement statistics on other sites, as well as a possible way to calculate social media ROI.

SEO 147

SEO Social Media Postrank Blogosphere 147

Waxing UnLyrical

NOVEMBER 18, 2010

Traditional and social media measurement tools usually provide 3 broad types of automation: 1. He has also taught statistics and research methodology at San Francisco State University. With enough examples, the statistical model does a pretty reliable job at identifying complex messages. website visitors and sales leads) 3.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

ProBlogger

APRIL 6, 2011

To be honest, this is where a lot of agency and marketing types finish. Shortcuts via statistics, data and numbers. analytics, PostRank, Twitter, social bookmarking websites, and so on. Once they’ve finished a campaign, they will screengrab the blog posts and other media for a case study. But it’s not enough in most cases.

Blogger 42

Blogger Brands Survey Cost 42

Convince & Convert

SEPTEMBER 20, 2010

This chart shows usage of five major social outposts by organization type. The statistical similarity shocks me. According to this report, even with regard to social media execution, B2B and B2C are much more aligned than conventional wisdom suggests. The range of Facebook usage is just 37% – 51%.

Social Media 149

Social Media B2B Strategy Consultant 149

Kikolani

JULY 23, 2010

SEO infographic and link building data visualization – fun, animated infographic showing the value and difficulty of different types of links (one of 12 kickass SEO infographics ). How not to win friends and influence people – a big no-no on Facebook. Infographics. Linktoberfest! Social Media / Social Networking.

Resources 129

Resources SEO GPL Mashup 129