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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

And, finally, Jackson is also an entrepreneur; he co-owns a small retail business called FAIT ICI with his wife, where he takes orders from his better half and sweeps floors a lot. Jackson blogs at on public relations, social media and communications at Proper Propaganda , which allows him to indulge a strange love of Communist art.

Class 184
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The Decision

Waxing UnLyrical

Richard Feinberg, at Purdue University’s Department of Consumer Sciences and Retailing, certainly doesn’t think so. Sure, it’ll be seen by millions of people, but who knows if they have any impact and actually propel people to use those services/buy those products? Read All About It!

Class 124
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Etsy's PR Nightmare: Greeting Cards Making Light Of Rape

Waxing UnLyrical

Especially an online retailer. Sometimes not so easy like Nestle with Palm oil or Trader Joes selling tomotoes from farms that use slave labor conditions which they will cave on soon. But for a smaller business every single customer is vital. When Shelly wrote her post I ccd Fred Wilson whos firm is one of the VCs behind Etsy.

Class 215
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WOM: What's Really Behind The Buzz

Waxing UnLyrical

Case study #1: Sainsburys The first focused on engaging a very niche community for major UK food retailer Sainsburys , to support the launch of a new allergy-friendly “Free From&# range of products; i.e. products that are free from wheat or gluten or diary. How and where can your consumer touch your brand? Read All About It!